Marketing Specialist (Saudi Nationality)

Job Description

• Participate in branding development while ensuring the consistency in the messaging, content, look and feel of all internal & external communication and marketing materials.
• Identify & approach target consumers through various communication channels
• Assist in strategy development.
• Understand consumers’ needs and analyze competitors’ activities.
• Come up with creative ideas to drive traffic to the stores while changing consumers mindset..
• Monitor Sales to identify the problematic stores and find marketing tactics / solutions to support sales.
• Store visits continuously and highlight challenges.
• Develop, implement, evaluate and track marketing campaigns online/ offline activities.
• Analyse and create report with key metrics on the performance and efficiencies of campaigns.
• Collaborate with digital marketing team to develop, align on marketing initiatives and efficient content creation.
• Brief Digital Team on the marketing activities for the latter to develop Social Media strategy.
• Conduct market research while analysing trends to identify new marketing opportunities.
• Work closely with external agencies & vendors to execute marketing programs.
• Manage Budgets and Cos.
• Maintain strong relationship with internal and external stakeholders (agencies, Departments, stores…) to ensure adequate planning.
• Work closely with Operations and VM teams to ensure the stores are in perfect conditions with the Marketing theme in place.
• Follow up & monitor corporate deals.
• Develop with the internal team on the Influencers and Designers activities.