Marketing Specialist
Skills
About This Role
Overview
iHeartArabi is the premier destination for high-quality audio storytelling in the MENA region.
As an extension of iHeartMedia—the #1 audio company in the United States—we combine global production standards with deep regional relevance.
We are dedicated to creating culturally resonant podcasts and audio content that entertains, informs, and connects with Arabic-speaking audiences worldwide.
Role Overview
iHeartArabi is hiring a Marketing Specialist to drive audience growth and manage performance marketing efforts for long-form and short-form audio and video content.
This role is responsible for execution, not just planning.
The focus is on results, not activity.
Growth & Performance
- Plan and execute digital marketing campaigns
- Drive traffic and subscribers to iHA podcast content
- Optimize campaigns based on performance
Vendor & Agency Management
- Coordinate with marketing agencies and external partners
- Ensure deliverables match objectives
- Track spend and performance
Campaign Execution
- Write clear briefs for campaigns and content
- Oversee rollout across platforms
- Ensure alignment between content and marketing
Analytics & Optimization
- Track key metrics (views, listens, conversions)
- Adjust campaigns based on data
- Report outcomes clearly
Requirements
- Experience in digital and performance marketing
- Understanding of podcast or content distribution
- Ability to manage agencies effectively
- Strong execution mindset
Profile
- Focused on outcomes, not talk
- Efficient and direct
- Comfortable working across creative and data
Nice To Have
- Experience working with influencers or creators
- Experience launching new shows or products
- Familiarity with CRM or audience tools
- Experience in PR or earned media support
- Regular podcast listener with strong awareness of formats and content trends
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