Marketing Manager

Overview

Salary

Industry

About The Role

Marketing Manager

Marketing Leadership

• Develop and execute marketing strategies for all business divisions.
• Build the marketing department, processes, KPIs, and reporting systems.
• Recruit, mentor, and manage in-house teams, agencies, and external vendors.
• Align marketing initiatives with sales and business objectives.

Demand Generation & Digital Marketing

• Create and optimize B2B lead generation campaigns across multiple channels.
• Manage SEO, Google Ads, Meta Ads, LinkedIn Ads, email marketing, and social media.
• Build landing pages, lead funnels, CRM workflows, and marketing automation.
• Improve website performance, organic rankings, and conversion rates.

Saas Growth

• Drive app installs, user acquisition, onboarding, activation, and retention.
• Develop go-to-market strategies for contractors, realtors, and service providers.
• Monitor SaaS growth metrics including acquisition, engagement, retention, and lifetime value.

Brand & Content

• Lead brand positioning and communication across all business units.
• Develop content strategies including social media, case studies, videos, blogs, and campaign assets.
• Ensure consistent branding across digital and offline channels.

Analytics & Performance

• Implement tracking using GA4, GTM, Meta Pixel, CRM, and reporting dashboards.
• Measure campaign performance, CPL, ROI, pipeline contribution, and marketing effectiveness.
• Optimize budgets and improve marketing efficiency through data-driven decisions.

Requirements

• Bachelor's degree in Marketing, Business, or a related field.
• 8 - 10 years of marketing experience, preferably within
• Real Estate, Construction, Facilities Management, Fire Safety, B2B Services, or SaaS
• .
• Proven experience in:

• Marketing Analytics & Reporting

• Team Leadership
• Experience managing marketing budgets and agencies.
• UAE/GCC market experience is preferred.
• Strong English communication skills;
• Arabic is a strong advantage
• .

• Google Ads, GA4, GTM, Search Console

• Meta Business Suite & LinkedIn Campaign Manager
• HubSpot, Zoho CRM, Salesforce, or similar CRM

• Canva, Adobe Creative Suite, CapCut

• WordPress or similar CMS
• Firebase, AppsFlyer, or other app analytics platforms
• AI tools such as ChatGPT for marketing productivity

Key Success Metrics

• Qualified B2B leads generated
• Cost per Lead (CPL) & ROI
• Website traffic and SEO growth
• Marketing contribution to sales pipeline
• SaaS app installs, onboarding, and active users
• Social media growth and engagement
• Campaign performance and budget efficiency
• CRM data quality and reporting accuracy
• What's your advantage?
• This is an exciting opportunity to build a marketing function from the ground up, lead multi-brand growth initiatives, and make a direct impact on the expansion of a diversified business group.
• The role offers significant ownership, autonomy, and long-term career growth for an ambitious marketing leader.
• Interested candidates can share their updated CV with us.
• 📩 [email protected]
• 📱 WhatsApp: https://wa.me/971551226879
• 🌐 www.elitehrconsultancy.com