Manager Games Partnerships & Activations

Duties

• and Responsibilities
• Own and manage relationships with game developers and publishers across assigned titles, acting as the primary point of contact for game-related collaboration, alignment, and escalation
• Develop and execute the commercial strategy for in-game monetization across publisher partnerships - including co-branded items, store features, live-ops integrations, and emerging UGC / creator-economy formats.
• Build revenue models and opportunity sizing for each title to inform deal design, prioritization, and forecasting.
• Lead commercial structuring and negotiation of monetization terms with publishers - revenue share, minimum guarantees, IP usage, reporting, exclusivity, and marketing commitments.
• Translate EWC and ENC s audience and festival reach into partner-ready commercial materials: pitch documents, proposals, and post-deal performance reviews.
• Drive cross-functional execution with Festival, Marketing, and Broadcast leads to ensure game-IP concepts connect across tournament, festival, in-game, and on-air touchpoints.
• Track in-game integration performance (sell-through, attach rate, ARPU lift, brand visibility) and translate insights into the next cycle of opportunities.
• Benchmark publisher monetization mechanics, pricing, and live-ops calendars to identify incremental revenue opportunities for EWC and ENC.
• Maintain the commercial pipeline across active publisher conversations, ensuring consistency of terms and clear handoffs.
• Be present during major events to ensure the smooth execution of game activations
• Troubleshoot operational issues in real-time and ensure partner satisfaction