Manager, External Communications

Role purpose

External communications

• Lead external communications programs, campaigns, content strategies, and integrated PR programs.
• Develop corporate narratives and messages, prioritize channels and stakeholders, and build media and influencer relationships.
• Manage editorial content across publications, releases, statements, brochures, social scripts, web content, videos, and documentaries.
• Develop executive speeches, interviews, and presentations; coordinate approvals with management, headquarters, and the CEO.

Social media and digital

• Lead long-term social media and digital marketing strategy and community management.
• Maintain brand perception and consistent messaging; monitor sentiment and optimize content, engagement, and spending.
• Manage owned channels, including SEO, location mapping, and organic search, coordinating digital content with relevant teams.

Stakeholders, crisis, and leadership

• Manage relationships with internal and external stakeholders, including government entities, investors, and media.
• Support communications and stakeholder engagement during mergers and acquisitions.
• Develop crisis communication plans and coordinate timely, accurate external communications to protect reputation.
• Lead, coach, and develop a team of 15 communications and social media professionals; implement global best practices.

Qualifications and experience

• Bachelor’s degree in Communications, Public Relations, Journalism, Marketing, or related field is required.
• Master’s degree or professional certification in Strategic Communications, Digital Marketing, or Corporate Communications is preferred.
• 12 years of progressive corporate or government experience in external communications, public relations, or digital media.
• Proven media relations, strategic communications, and social media leadership experience.
• Experience with crisis communications, corporate reputation, stakeholder engagement, government entities, media, and external agencies.
• Strong experience leading cross-functional teams and high-impact communication programs.