Manager - E-Commerce & Brand Growth
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About the Role
A premium equestrian apparel startup is looking for a proactive Manager to handle e-commerce operations, brand growth, and social media coordination. The ideal candidate has 2-5 years of experience in sales, fashion retail, e-commerce, or brand operations, and a strong commercial understanding.
Key Skills for This Role
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Manager - E-Commerce & Brand Growth
We are looking for a proactive, hands-on, and commercially minded individual to manage the launch and day-to-day operations of a premium equestrian apparel startup.
The brand is preparing to enter the market with a curated collection for men and women, designed for riders across the UAE and GCC region.
This is an ideal role for someone who enjoys building a brand from the ground up, managing multiple responsibilities, and working closely with the founder to drive sales, customer engagement, product feedback, and future collection planning.
Business Launch & Operations
- Support brand launch prep: stock, packaging, store, go-to-market.
- Manage inventory across categories.
- Ensure products are organized, packed, tracked, and dispatch-ready.
- Coordinate orders, delivery, updates, and after-sales.
- Maintain inventory, sales, and stock records.
Sales & Revenue Generation
- Drive sales via website, social, outreach, clubs, events, GCC.
- Identify customers, riders, trainers, influencers, partners.
- Support pricing, promotions, and conversions.
- Track enquiries, follow up, convert leads.
- Explore GCC shipping and regional sales.
Brand & Social Media Coordination
- Coordinate content, images, captions, campaigns, launches.
- Maintain consistent premium online presence.
- Respond to messages, enquiries, sizing, orders.
- Build visibility across Instagram, TikTok, WhatsApp, communities.
- Suggest campaigns, collaborations, influencer partnerships.
Product & Market Development
- Collect feedback on fit, design, pricing.
- Monitor demand and top-performing products.
- Recommend new ideas based on trends and sales.
- Support future collections and improvements.
- Conduct basic competitor and pricing research.
Required Skills & Experience
- 2–5 years of experience in sales, fashion retail, e-commerce, social media coordination, brand operations, or startup business support.
- Experience in fashion, sportswear, lifestyle retail, equestrian products, or premium consumer brands will be an advantage.
- Strong communication and customer-handling skills.
- Comfortable managing social media messages, online orders, inventory, and customer follow-ups.
- Good commercial understanding of pricing, sales, promotions, and customer conversion.
- Highly organized, self-driven, and able to work independently.
- Interest in fashion, premium apparel, sports, or equestrian lifestyle is preferred.
- Knowledge of UAE/GCC customer behavior and online selling platforms will be an added advantage.
Education
- Bachelor’s degree or diploma in Fashion Design, Apparel Design, Fashion Technology, Textile Design, Fashion Merchandising, or a related fashion discipline.
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