Local Visibility Optimization

Role overview

Primary responsibilities

• Execute local visibility services and advise customers on search visibility, listings, keyword performance, and discoverability.
• Conduct SEO audits, contribute to customer success plans, and deliver monthly analysis reports with trends and recommended next steps.
• Track keywords, actions, and optimizations; conduct competitive analysis and present insights in customer meetings and QBRs.
• Coordinate with Customer Success and Professional Services, communicate risks and timelines, and improve deliverables and workflows.
• Maintain templates, reporting frameworks, audits, and customer deliverables; support internal enablement and clarify service boundaries.
• Identify data-access needs, recurring customer trends, product feedback, and local SEO changes affecting listings, maps, search, and landing pages.

Minimum qualifications

• 3+ years of experience in SEO, local SEO, digital marketing, marketing analytics, professional services, customer success, or a related customer-facing advisory role.
• Strong understanding of local SEO, Google Business Profile, listings optimization, local landing pages, keyword strategy, and search visibility.
• Experience analyzing data and turning insights into customer recommendations; creating reports, presentations, audits, or strategic recommendations.
• Direct customer experience in an advisory, consulting, professional services, customer success, or digital marketing capacity.
• Strong written and verbal communication and ability to manage multiple deliverables, timelines, and follow-ups.
• Bachelor's degree or equivalent experience required.

Preferred qualifications

• Experience supporting multi-location brands, franchises, or enterprise customers; paid professional services or customer-facing advisory packages.
• Experience with Google Business Profile, Google Search Console, Google Analytics 4, Looker Data Studio, GeoRank tools, listings platforms, or local marketing platforms.
• Competitive analysis experience; SaaS, MarTech, digital marketing, local marketing, or agency experience; cross-functional partnership experience.
• Familiarity with SOCi's product suite, local marketing platform capabilities, and customer use cases.

Compensation

• Expected base salary range is CAD 49,500–54,000; individual pay depends on job-related skills, experience, and relevant education or training.

Benefits and work environment

• Benefits and flexible-work provisions are stated to apply to full-time permanent, non-contract roles; listed benefits include health, dental, vision, wellness incentives, retirement matching, flexible paid time off, wellness days, and holidays.
• The company describes its employees as working from home around the globe.