Graphic Designer & Social Media Coordinator
Skills
About This Role
Overview
- Objectives of this role
- Work on a wide range of projects and media, using various software programs to visualize and develop innovative graphic designs that meet business goals
- Obtain input from manager to ensure that designs meet organizational standards and brand expectations, express ideas accurately, and represent the company or client appropriately
- Work independently as well as cooperatively with marketing team to meet deadlines, stay within budget, and schedule project implementation based on workload, which may include five or more simultaneous projects
- Examine existing processes, identify flaws, and create solutions that improve design capabilities
- Update and maintain internal databases for designs, photography, and video
Responsibilities
- Collaborate, brainstorm, and strategize with multiple teams or clients on a wide range of materials that may include web pages, presentations, programming collateral, signage, internal communications, newsletters, and marketing materials
- Translate strategic direction into high-quality design within an established brand identity
- Develop concepts by hand or with software, and execute original content by determining the ideal usage of color, text, font style, imagery, and layout
- Manage the design and uploading process for all project materials, based on best practices for using a content management system
- Use trend intelligence and knowledge of historical and current markets when designing and executing specific classifications.
- Create and design various materials for print and digital collateral
- Online ads campaign running experience.
- Ensure projects are completed with high quality and on schedule
- Establish creative direction for the company as well as brand guidelines
- Prioritize and manage multiple projects within design specifications and budget restrictions
- Perform retouching and manipulation of images
- Work with a wide range of media and use graphic design software
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