Founding Growth Marketer
Role Overview
Base360.ai is building an AI operating system for short-term rental businesses, covering guest communication, reservations, cleaning, maintenance, pricing, and reporting.
The Founding Growth Marketer will help reach short-term rental operators and property management companies and convert attention into demo bookings, qualified leads, and customers.
This is a hands-on entrepreneurial role working directly with the founder to build the growth engine from the ground up.
Key Skills for This Role
Full Job Posting
About the role
Base360.ai is building an AI operating system for short-term rental businesses, covering guest communication, reservations, cleaning, maintenance, pricing, and reporting.
The Founding Growth Marketer will help reach short-term rental operators and property management companies and convert attention into demo bookings, qualified leads, and customers.
This is a hands-on entrepreneurial role working directly with the founder to build the growth engine from the ground up.
What you'll do
- Own one growth channel end to end or run across several, setting strategy, launching campaigns, and taking responsibility for results.
- Generate qualified leads and demo bookings through paid ads, SEO, outbound, referrals, and industry partnerships.
- Learn how property managers operate, what slows them down, and what makes them switch software.
- Test hooks, audiences, funnels, and offers quickly, stopping ineffective approaches and scaling successful ones.
- Use AI for research, copy, targeting, content production, and automation.
- Build funnels and landing pages that improve conversion from first impression to demo booking and paying customer.
- Work with the founder on product positioning and messaging for short-term rental operators.
- Measure lead quality, conversion rates, acquisition costs, and pipeline contribution, and explain what is working.
Who you are
- You learn quickly and enjoy developing new skills across growth marketing.
- You are AI-savvy and use modern tools to test ideas, automate repetitive work, and move faster.
- You are resourceful and self-directed, taking a goal and figuring out how to achieve it.
- You are analytical and comfortable with data, attribution, and turning insight into action.
- You measure success through qualified demand and customers, not only impressions and clicks.
- Hands-on experience with paid ads, SEO, outbound, content, lifecycle marketing, or partnerships is a bonus.
- Experience in B2B SaaS, short-term rentals, hospitality technology, or marketing to property managers is a bonus.
Why join Base360.ai
Help build an AI operating system for short-term rental businesses.
Work directly with the founder and shape how the product reaches the market.
Have ownership from day one, with the opportunity to build and lead a growth team.
The company describes the environment as hands-on and entrepreneurial, with competitive salary and performance-based incentives.
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