Digital Marketing Specialist

Overview

Digital Marketing Specialist

• who will be responsible for managing multi-channel marketing campaigns, developing campaign calendars, coordinating with internal and external stakeholders, and reviewing marketing content to ensure brand consistency and effectiveness for our client based
• in Abu Dhabi
• which is a leading semi-government organization in the region.
• This position is a contract role with an initial duration of
• 6 months
• and is
• renewable.
• The role sits within the
• Marketing & Communications Department.
• We are looking to hire a

Digital Marketing Specialist

Key responsibilities

• Cordinating Campaign management and execution manage end-to-end campaignlifecycles, ensuring timely delivery and achievement of campaign objectives.
• Plan, execute, monitor, and optimize digital marketing campaigns across multiplechannels, including social media, email marketing, search engines, display advertising, and paid media.
• Managing campaign planning, calender management and responsible for developing and maintain comprehensive marketing and campaign calendars aligned with business goals,product launches, promotions, and seasonal initiatives.
• Review marketing content across digital channels to ensure alignment with brandguidelines, messaging, and campaign objectives.
• Track and analyze campaign KPIs, including reach, engagement, lead generation, conversion rates, ROI, and customer acquisition metrics.
• Work closely with internal teams, external partners to ensure smooth execution of marketing initiatives & facilitate regular campaign review meetings and status updates.
• Knowledge, skills & experience:
• Bachelor's degree in Marketing, Business, Communications, or a related field.
• Minimum 5 years of experience in digital marketing, campaign management, or a similar role.
• Professional certifications in Google Ads, Google Analytics, Meta Advertising, or related digital marketing disciplines.
• Proven experience planning and executing integrated digital marketing campaigns.
• Strong experience creating and managing campaign calendars and marketing schedules.
• Demonstrated experience reviewing and approving marketing content for digital channels.
• Experience with digital marketing platforms such as Google Ads, Meta Ads Manager, LinkedIn Campaign Manager, email marketing platforms, and analytics tools.
• Strong analytical skills with the ability to interpret data and translate insights into actionable strategies.
• Excellent project management, organizational, and time-management skills.
• Strong communication and stakeholder management abilities.
• Preference will be given to candidates available immediately after accepting the offer.