Digital Marketing Manager
Key Skills for This Role
Full Job Posting
Responsibilities
- Develop and implement digital marketing strategies aligned with company and project objectives.
- Plan, launch, manage, and optimize paid campaigns across Google Ads, Meta, LinkedIn, TikTok, YouTube, and other relevant platforms.
- Generate high-quality leads for residential and commercial real estate projects.
- Manage campaigns for property launches, off-plan projects, events, exhibitions, and promotional campaigns.
- Monitor campaign performance, budgets, CPL, conversion rates, ROAS, and overall ROI.
- Work with Sales, CRM, and Business Development teams to improve lead quality and conversion.
- Develop social media strategies and content calendars across relevant platforms.
- Coordinate with creative agencies, designers, videographers, and external partners.
- Manage landing pages, website content, lead-generation forms, and conversion optimization initiatives.
- Use marketing analytics tools to track performance and prepare actionable reports.
- Conduct competitor, market, audience, and campaign analysis.
- Support SEO, SEM, email marketing, WhatsApp marketing, and other digital initiatives.
Requirements
- Bachelor's degree in marketing, digital marketing, business, communications, or a related field.
- Three to seven or more years of digital marketing experience, depending on seniority.
- Experience with a real estate developer is highly preferred.
- Strong hands-on experience in performance marketing and lead generation.
- Experience managing substantial digital advertising budgets and optimizing campaigns.
- Strong knowledge of Google Ads and Meta Ads; other platform experience is an advantage.
- Experience with CRM platforms and lead tracking or management.
- Strong analytical, communication, coordination, and project management skills.
- Strong understanding of the UAE and Dubai real estate market is preferred.
Key Skills
- Digital marketing, performance marketing, real estate marketing, and lead generation.
- Google Ads, Meta Ads, social media marketing, SEO/SEM, and CRM.
- Google Analytics, conversion optimization, campaign management, content strategy, data analytics, and ROI or ROAS optimization.
Benefits
- Competitive salary package.
- Opportunity to work with a growing real estate development company.
- Exposure to high-value property projects and launches.
- Professional growth and career development opportunities.
Apply for this job in 1 click
Skip the repetitive application forms
Install the Base Career Chrome Extension and autofill job applications across major job boards with your profile.
Trusted by over 500,000 job seekers on Base Career
More from this employer
More jobs at Meraki Group
Senior Technical Manager CIVIL (Non IT-Construction Industry experience)
Dubai, UAE
The employer seeks a Senior Technical Manager to lead technical delivery for construction and structural engineering projects. The role oversees engineering submissions, design coordination, technical compliance, procure
Store Manager - Facade
Dubai, UAE
The employer is seeking a Store Manager to run warehouse and store operations for façade, glass, and aluminium materials. The role covers inventory control, receiving and issuing materials, stock reconciliation, safe sto
Junior Secretary
Dubai, UAE
Meraki Group is seeking a Junior Secretary to provide administrative and secretarial support to a doctor. The role coordinates appointments, communications, records, and daily office tasks; 1–2 years of relevant experien
Assistant Finance Manager-Construction & Real Estate experience
Sharjah, UAE
Meraki Group is seeking an Assistant Finance Manager with construction and real estate experience to lead accounting operations, guide a small team, and support financial planning and controls. Candidates should have 5–6
Receptionist
Dubai, UAE
Meraki Developers is seeking an Arabic-speaking receptionist to welcome visitors, manage calls and appointments, and support office administration. Arabic is mandatory, and candidates should have strong communication, cu
Quantity Surveyor - Facade
Dubai, UAE
The employer is seeking an experienced quantity surveyor for façade and construction projects. The role covers quantity measurement, cost estimation, cost control, valuations, variations, claims, and commercial documenta
Creative Designer
Dubai, UAE
Meraki Real Estate Development is seeking a Static Creative Designer to produce visual marketing materials for real estate projects and campaigns. The role requires 1–2 years of UAE real estate graphic design experience,
Forklift Operator
Dubai, UAE
Meraki Group is seeking a Forklift Operator to move, stage, and store materials and shipments in its warehouse and yard. Candidates need safe forklift-handling skills, a valid forklift license or certification, and the a
Senior Technical Manager CIVIL (Non IT-Construction Industry experience)
Dubai, UAE
Store Manager - Facade
Dubai, UAE
Junior Secretary
Dubai, UAE
Assistant Finance Manager-Construction & Real Estate experience
Sharjah, UAE
Receptionist
Dubai, UAE
Quantity Surveyor - Facade
Dubai, UAE
Creative Designer
Dubai, UAE
Forklift Operator
Dubai, UAE