Demand Generation Specialist

About Qorden Ai

• We’re building the world’s real-time multilingual language infrastructure for businesses.
• Qorden AI powers live translation, voice cloning, dubbing, and multilingual collaboration across 33 languages, helping teams, creators, and enterprises communicate without borders.
• We’re at the stage where every campaign you run actually matters and every experiment you ship actually moves the needle.
• This is not a big-company marketing role.
• It is a builder role.
• What you will own
• Design and run full-funnel demand gen campaigns across Meta, TikTok, YouTube, and organic channels targeting multiple markets and regions
• Own the customer journey end-to-end, from first touchpoint through activation, including landing pages, nurture flows, and lifecycle triggers in HubSpot
• Build and manage UTM frameworks, tracking infrastructure, and attribution logic so we always know what is working and why
• Run structured experiments across creative, audience, and messaging, and ship learnings quickly into the next iteration
• Collaborate with content, tech/dev teams to align campaign messaging with real buyer pain points
• Coordinate with influencer and partnership programs, managing seeding, briefing, and performance tracking
• Report clearly on pipeline contribution, cost per acquisition, and funnel velocity. No vanity metrics.
• What we are looking for
• 2 to 3 years of hands-on demand gen or performance marketing experience in a B2B SaaS or tech startup environment
• You think in customer journeys instinctively: you have knack to think through what a user needs to see, hear, and feel at each stage before they convert
• Working knowledge of Meta Ads Manager, plus at least one of TikTok Ads or YouTube. You have run campaigns, not just watched someone else run them.
• Comfortable with HubSpot or a comparable marketing automation platform, building workflows and setting up lead scoring
• Sharp analytical instincts: you can read a dashboard and immediately know what question to ask next
• Fast on your feet: you adapt when a campaign underperforms, you do not wait for a meeting to decide what to do
• Clear, direct communicator who can brief a designer or an influencer with equal confidence
• Some exposure to multilingual or multi-market campaigns is a strong plus
• Who thrives here
• You have probably worked somewhere big enough to know the playbook but small enough to know it does not always apply.
• You are not waiting to be told what to test.
• You take a brief, fill in the gaps yourself, and bring back results.
• You care about the customer’s experience because you understand that good marketing is just clarity about what someone actually needs.
• The role in short
• Location: Dubai-based preferred, remote considered for the right profile
• Stage: Early-stage, bootstrapped, fast-moving. High ownership, low bureaucracy.
• Markets: Global product, global mindset.
• Stack: HubSpot, Meta Ads, TikTok, YouTube, UTM and analytics infrastructure

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