Creative Lead
Skills
About This Role
Overview
Lead the creative direction for all school branding, marketing materials, exhibitions, and digital content.
Develop visual concepts that celebrate calligraphy, ornamentation, and cultural artistry.
Supervise and mentor a team of designers, artists, content creators, and photographers/videographers.
Coordinate with academic staff to produce visually compelling educational materials, course visuals, and promotional assets.
Manage creative production for exhibitions, student showcases, events, and workshops.
Ensure cohesive and high-quality visual identity across digital platforms, print materials, and on- campus signage.
Oversee photo/video shoots capturing student work, classes, and special events.
Stay updated with global and regional trends in calligraphy, typography, decorative arts, and design technologies.
Present creative ideas and strategies to leadership teams and collaborate with marketing and academic departments.
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