Business Development Officer - Exhibition Stand Sales

Overview

Key Responsibilities

• Identify and develop new business opportunities in the exhibitions, events, and corporate sectors.
• Generate leads through cold calling, networking, referrals, exhibitions, online platforms, and client visits.
• Meet potential clients to understand their exhibition stand requirements, budget, branding needs, and project timeline.
• Promote the company’s exhibition stand design, fabrication, installation, and event solutions.
• Prepare and submit quotations, proposals, presentations, and sales offers in coordination with the design and production teams.
• Follow up with clients on submitted proposals and negotiate commercial terms to close deals.
• Build and maintain strong relationships with new and existing clients.
• Coordinate internally with design, estimation, production, and project teams to ensure client requirements are clearly communicated.
• Monitor market trends, competitor activities, and upcoming exhibitions/events.
• Maintain an updated sales pipeline, client database, and weekly sales reports.
• Achieve monthly and annual sales targets set by management.
• Ensure client satisfaction before, during, and after project delivery to encourage repeat business.

Requirements

• Proven experience in business development / sales, preferably in exhibition stands, events, interiors, signage, fit-out, or related industries.
• Strong understanding of the exhibition stand sales process, including design, quotation, fabrication, and installation coordination.
• Excellent communication, negotiation, and presentation skills.
• Ability to generate leads and convert them into confirmed projects.
• Strong client relationship management skills.
• Target-oriented, proactive, and able to work under pressure.
• Good knowledge of the UAE exhibitions and events market is preferred.
• UAE driving license is preferred.
• Proficiency in MS Office; knowledge of CRM systems is an advantage.

Application Question(s)

• How many years of experience do you have in business development / sales?
• Do you have experience in exhibition stand sales?
• Have you previously sold any of the following services?
• Exhibition stands
• Event structures
• Fit-out / interiors
• Signage / branding
• Event production
• Do you have an existing client database or strong network in the exhibitions/events industry?
• Are you familiar with the UAE exhibitions and events market?
• Have you handled the full sales cycle from lead generation to closing the deal?
• What was your average monthly sales target in your previous role?
• What was the highest value project/deal you successfully closed?

Language

• Arabic (Preferred)
• English (Required)