Associate Customer Strategy & Planning Manager - GCC

Key Responsibilities

• Support development and maintenance of tiered GCC customer plans by translating retailer priorities into activation requirements, commercial milestones, execution timelines, and customer-team actions.
• Analyze sales, shopper, household panel, competitive, and retailer data to identify insights that inform and operationalize GCC go-to-market and 4P strategies.
• Design, develop, and deploy coordinated in-store and online trade offers that align with GCC platform strategy and drive strong customer support.
• Partner regularly with Customer Sales Teams to align business plans with GCC priorities and support off-shelf merchandising, national display vehicles, digital shelf, retail media, and other customer-specific activation opportunities.
• Manage GCC trade materials, customer communications, activation calendars, and execution tools to ensure consistency with platform and customer strategies.
• Consult on display, bonus pack, and activation budgets to support the right investment levels and maintain visibility to plans, risks, and actions.
• Lead recurring promotional and activation reviews with the Customer Strategy Lead and cross-functional partners, evaluating POS trends, trade-offer effectiveness, competitive activity, and 4P gaps or upside using sources such as Circana, Numerator, household panel, retailer data, and financial inputs.
• Manage and maintain GCC promotional pricing guidance and execution standards, ensuring regular alignment with the Customer Strategy Lead, Net Revenue Management, and Customer Teams.
• Develop trade and execution recommendations for emerging GCC platforms, including promotional strategy, competitive response scenarios, commercialization requirements, and in-market performance versus launch assumptions.
• Serve as the GCC team liaison for incremental customer-team funding requests in partnership with the Customer Strategy Lead, Finance, and Net Revenue Management.
• Support GCC test-and-learn programs by documenting hypotheses, execution requirements, measures of success, results, and recommendations.
• Translate successful customer activations into repeatable playbooks, tools, and execution standards that can be scaled across priority retailers.
• Present activation and promotional topics in key Haleon engagements, including Go-to-Market meetings, customer-team planning sessions, and other business reviews, with periodic opportunities to support direct retailer engagement.
• Maintain current knowledge of the evolving retail environment through regular in-store and online visits, sharing practical implications for GCC strategy and execution.
• Priority-customer plans are supported by clear activation requirements, milestones, owners, and execution tools.
• GCC platforms are translated into compelling, coordinated in-store and online programs that customer teams can sell and execute.
• Performance reviews provide timely visibility to POS results, promotional effectiveness, risks, gaps, and recommended actions.
• Test-and-learn programs generate documented insights, and successful activations become repeatable playbooks for broader deployment.
• Promotional guidance, trade materials, budgets, and customer-team funding requests remain aligned to GCC priorities and governance.
• The Customer Strategy Lead has strong analytical and executional support to make prioritization, investment, and scaling decisions.
• Location: Berkeley Heights, NJ (Hybrid - 3 days onsite per week)
• Salary Range: $105,372 - 144,887 USD annually + bonus
• Why you?

Outcomes and Measures of Success

Basic Qualifications:

• We are looking for professionals with these required skills to achieve our goals:
• Bachelor's degree.
• 3+ years of experience in trade marketing, customer strategy and planning, sales, category management, shopper marketing, or a related CPG field.
• Understanding of the U.S. retail environment and experience supporting customer-facing plans or retailer execution.
• Ability to turn multiple data sources into clear commercial insights and recommended actions.
• Experience with syndicated, household panel, retailer POS, and trade promotion data or systems; working knowledge of sources such as Circana, Numerator, or comparable platforms.
• Strong Excel and PowerPoint skills, with the ability to build clear analyses, customer-ready materials, and performance updates.
• Ability to work across functional boundaries, manage multiple priorities, and solve problems with incomplete information.
• Effective written, verbal, and presentation skills.

Preferred Qualifications:

• If you have the following characteristics, it would be a plus:
• Experience supporting multi-brand, cross-category, or emerging growth platforms.
• Experience with omnichannel activation, digital commerce, retail media, digital shelf, merchandising, or promotional planning.
• Experience supporting priority retailers such as Walmart, Amazon, Costco, Target, or other large U.S. customers.
• Consumer health, OTC, or broader consumer packaged goods experience.
• Demonstrated curiosity, commercial judgment, simplification, interpersonal savvy, accountability, and a bias for action.

Benefits

• Haleon offers a robust Total Reward package that consists of competitive pay and a comprehensive benefits program. This includes a generous 401(k) plan, tuition reimbursement and time off programs including 6 months paid parental leave. On day one, you are eligible for benefits, including our healthcare programs where the company pays for the majority of your medical coverage for you and your family. We also offer the opportunity to receive a discretionary bonus based on the achievement of key business performance and other incentive/recognition programs as part of the offering.

Job Posting End Date

Accommodation Requests

Note to candidates