Area Manager / Multi-Store Area Manager

About This Role

Hiring: Area Manager / Multi-Store Area Manager

Location: Dubai

Industry: Grocery Supermarket / FMCG Retail

Company: Rapidly Expanding Supermarket Chain

Role Overview

We are looking for a dynamic and results-driven Area Sales Manager / Multi-Store Area Manager to oversee multiple supermarket branches in Dubai . The role will be responsible for driving sales growth, operational excellence, profitability, and team performance across assigned stores during a high-growth expansion phase.

This is a leadership role requiring strong commercial acumen, grocery retail expertise, and hands-on operational management.

Key Responsibilities

Sales & Revenue Growth

Drive achievement of monthly & annual sales targets across all assigned stores.

Improve LFL (Like-for-Like) growth, basket size, and footfall conversion.

Monitor category performance (FMCG, Fresh, Frozen, Non-Food).

Execute promotions, seasonal campaigns, and new store launch plans.

Multi-Store Operations Management

Supervise daily operations of 5–15 stores (depending on cluster size).

Ensure SOP compliance, hygiene standards, and food safety regulations.

Maintain planogram adherence and visual merchandising standards.

Monitor shrinkage, wastage (especially fresh category), and stock loss.

Inventory & Supply Chain Coordination

Oversee stock availability and replenishment cycles.

Reduce dead stock and optimize inventory turnover.

Coordinate closely with warehouse and procurement teams.

Ensure accurate forecasting for high-demand and seasonal SKUs.

Team Leadership & Development

Lead Store Managers and frontline staff across the region.

Drive performance culture and accountability.

Conduct regular store visits, audits, and performance reviews.

Support hiring, training, and manpower planning.

Financial & Cost Control

Monitor store P&L performance.

Control operational costs (utilities, payroll, shrinkage).

Improve overall store profitability and margin mix.

Expansion & New Store Openings

Support new store openings and operational setup.

Ensure smooth transition during rapid expansion phase.

Standardize processes across all locations.

Candidate Requirements

Experience

6–10+ years in grocery / supermarket retail.

Minimum 3+ years managing multiple stores.

Strong exposure to FMCG and Fresh categories.

GCC retail experience preferred (Saudi market exposure is a plus)

CV - mchaturvedi@geniushrtech.com