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Advancement Programs Director

SHK Asia Pacific
Sydney, AUS
Onsite
Discovered 2 weeks ago
Lifecycle strategyLoyalty strategyCRM-driven engagementSupporter journey designAudience segmentationData analysis and insights

Full Job Posting

About UNSW Sydney

UNSW Sydney is a globally connected university with more than 400,000 alumni and a donor community of approximately 50,000.

Its Progress for All strategy focuses on societal impact through education, research and engagement.

The role was created following a refreshed Advancement strategy to bring greater coherence to alumni, donor and supporter engagement.

About the role

The Advancement Programs Director reports to the Chief Advancement Officer, leads a team and is part of the Advancement leadership team.

The role shapes connected alumni and donor engagement and leads supporter journeys, lifecycle engagement, development communications and community giving.

The position connects experiences across alumni engagement, community giving, major gifts and principal gifts.

Key responsibilities

  • Establish strategies, frameworks and standards for communications, events, stewardship and supporter experiences.
  • Define segmentation, data, reporting and insights with Advancement Services to understand audience behaviour and assess performance.
  • Represent Advancement audiences and priorities to central marketing, digital and communications teams and senior University leaders.
  • Develop a first-year strategy that maps audiences, journeys, priorities and the case for future investment.
  • Lead a team and collaborate with the Directors of Development, Alumni Experience and Advancement Services.

About you

  • Tertiary qualified, with senior customer, marketing or engagement leadership experience in a complex organisation.
  • Deep expertise in lifecycle strategy, loyalty or CRM-driven engagement.
  • Able to translate data, insight and customer behaviour into meaningful engagement and measurable results.
  • Experienced in leading multidisciplinary teams and influencing marketing, digital and data specialists through change.
  • Able to build an investment case and translate strategy into practical action amid ambiguity, competing priorities and limited resources.
  • Higher education or philanthropy experience is not essential.

Application

  • Submit a CV and covering letter.

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