Strategic Program Manager, Agency

About MNTN

Qualifications

• 7+ years of experience in digital advertising, performance marketing, advertising technology, or agency account strategy, with direct responsibility for campaign performance.
• An understanding of how agencies evaluate media partners, manage advertiser portfolios, and make campaign and budget decisions.
• Demonstrated analytical skills, with the ability to identify meaningful trends across accounts and translate them into practical recommendations and compelling client stories.
• Strong 3rd party measurement tool expertise. E.g. Northbeam, Triplewhale, Fospha, Workmagic, Measured.
• Experience building processes, playbooks, or programs that make cross-functional teams more effective.
• Strong presentation and communication skills, including experience leading client conversations, training sessions, or partner enablement.
• The ability to build trusted relationships and influence internal teams and external partners without direct authority.
• Strong project management skills and the ability to balance immediate account needs with longer-term initiatives in a fast-moving environment.
• Proficiency with spreadsheets, reporting platforms, and CRM tools such as Salesforce.
• What success looks like
• You will develop repeatable processes that Sales and Partner Management adopt to streamline agency onboarding, accelerate account launches, and support expansion across advertiser portfolios.
• You will help agency accounts make measurable progress toward their performance goals, turning account trends and testing results into actionable optimizations, best practices, and credible case studies.
• You will equip key agency partners with the training, tools, and confidence to plan, launch, measure, and optimize Performance TV campaigns, building a foundation for long-term growth with MNTN.
• You will help scale agency enablement to ensure best practice adoption and advertiser success.

Preferred Qualifications

• Hands-on experience optimizing paid media against business outcomes such as cost per acquisition, return on ad spend, and conversion volume; connected TV or Performance TV experience is a plus.

Responsibilities

• Build repeatable processes for agency sales motions. Develop playbooks and workflows that support agency evaluation, onboarding, account launches, and expansion, with clear responsibilities and handoffs across Sales and Partner Management.
• Turn account trends into insights and case studies. Analyze performance across agencies and their advertiser portfolios to identify patterns, surface successful strategies, and develop evidence-backed stories that inform client recommendations and sales conversations.
• Optimize Performance TV accounts to achieve client goals. Support the Partner Management teams to monitor performance against agreed-upon KPIs, identify opportunities, and execute optimizations across audience strategy, budget allocation, creative, and testing in partnership with account teams.
• Project Management for Agency Programs: Support our agency pods in implementing partnerships plans for top agencies. Project management across co-marketing initiatives, co-development and MCP/ tech integrations across key agencies. There is a heavy XFN element to the role.
• Lead enablement and best-practice training for key agencies. Create and deliver practical training, workshops, and resources that strengthen agencies’ ability to plan, launch, measure, and optimize Performance TV campaigns.
• Bring agency learnings back into the business. Partner with Product Marketing, Sales, and Customer Success to address recurring challenges, share successful approaches, and improve the agency experience.