Social Media Manager

Role Overview

Strategy and Growth

• Develop and execute organic social strategies for Snoonu and Snoonu City.
• Own Snoonu’s Instagram, TikTok, and X accounts and oversee Snoonu City’s social platforms.
• Balance brand storytelling, entertainment, community engagement, and business priorities.
• Spot cultural moments, trends, and platform opportunities.
• Drive organic reach, video views, engagement, and follower growth.
• Increase content sharing, saves, comments, and meaningful interactions.
• Benchmark performance against competitors and leading consumer brands.

Content, Community, and Performance

• Ensure brand campaigns have organic social executions that drive conversation, engagement, and sharing.
• Balance planned content with reactive, trend-driven opportunities.
• Develop engagement frameworks to turn followers into community members and brand advocates.
• Coordinate with Customer Care and PR to address feedback and escalate sensitive issues.
• Define organic social KPIs and benchmarks, analyze engagement, and recommend content improvements.
• Produce monthly reports covering results, trends, learnings, and opportunities.

Team Leadership and Collaboration

• Lead and develop the social media team across Snoonu and Snoonu City.
• Set objectives, priorities, and development plans for team members.
• Work with the Influencer Marketing Manager to incorporate creator-generated content into organic social strategies.
• Collaborate with internal stakeholders to maintain brand consistency and campaign alignment.

The Experience You Bring

• 4–6 years of experience in social media, digital content, or content strategy.
• Proven record of growing consumer-facing social media accounts organically.
• Experience managing and developing social media teams.
• Deep understanding of Instagram, TikTok, and X, including algorithms, formats, and audience behavior.
• Strong understanding of Qatar and GCC social media culture, trends, and local audience preferences.
• Fluent in Arabic and English.

Bonus Experience

• Experience in technology, e-commerce, marketplace, delivery, or Super App brands is a bonus.
• Experience managing multiple social media brands or accounts is a bonus.
• Experience with platforms such as Sprout Social, Hootsuite, or similar is a bonus.

About Snoonu

Perks and Worklife

• The company mentions global collaboration, learning budgets, courses, and growth tools.
• It describes autonomy, flexible time off, wellness policies, and agile ways of working.
• Snoonu states that it is Great Place to Work certified and holds ISO 9001:2015 and ISO 45001:2018 certifications.