Social Media Manager
Skills
About This Role
Company Overview
Our foundation is dedicated to environmental protection, cultural diversity, and global peace.
We
operate various initiatives such as garbage sorting, beach clean-ups, promoting sustainable lifestyles,
supporting students through global university scholarships, and funding entrepreneurial efforts aimed
at environmental conservation.
Additionally, we host events to promote cultural diversity, provide
community service projects, and offer training programs for diversity and inclusion.
Our efforts extend
to protecting biodiversity and advocating for world peace through education and community
engagement.
Job Overview
We are seeking a Social Media Manager to develop and implement effective social media strategies
that amplify our mission, engage audiences, and strengthen our online presence.
This role requires
creativity, strategic thinking, and a passion for ESG and sustainability issues.
1. Strategy Development
1.1.Design and execute a comprehensive social media strategy aligned with the
Foundation's goals and values.
1.2.Analyze audience insights to optimize content for reach and engagement.
2. Content Creation and Management
2.1.Develop, curate, and schedule engaging content (text, images, videos, and
infographics) for various platforms.
2.2.Manage the Foundation's social media calendar to ensure timely and consistent
posting.
2.3.Create campaigns to raise awareness about our pillars: Peace, Diversity &
Inclusion, and Sustainability.
3. Community Engagement
3.1.Foster meaningful interactions with followers and respond to inquiries
professionally.
3.2.Engage with relevant communities, influencers, and organizations to build
partnerships.
4. Analytics and Reporting
4.1.Monitor social media metrics to evaluate performance and adjust strategies as
needed.
4.2.Provide regular reports on key metrics and campaign effectiveness to the
leadership team.
5. Collaboration
5.1.Work closely with the marketing and content teams to ensure message
alignment.
5.2.Coordinate with other departments to promote events, campaigns, and
initiatives.
6.1 Creative Design
6.1.1 Conceptualize and design visuals for digital campaigns, social media, educational
materials, infographics, brochures, and reports to communicate the urgency of
environmental issues and the foundation’s initiatives.
6.2 Brand Identity Management
6.2.1 Maintain and evolve the visual identity of Green Earth Action Foundation to ensure
all designs reflect our brand and advocacy goals.
6.3 Digital Content
6.3.1 Develop web design layouts and user interfaces for the organization’s website and
online platforms, ensuring a seamless, eco-friendly user experience.
6.4 Collaboration
6.4.1 Work closely with the communications, marketing, and education teams to design
and produce materials that support our outreach efforts.
6.5 Environmental Messaging
6.5.1 Create graphics that highlight environmental statistics, solutions, and calls to action,
turning complex information into easily digestible visuals.
6.6 Video & Motion Graphics
6.6.1 Develop engaging motion graphics and video content for social media and online
campaigns to expand the foundation’s reach and influence.
Qualifications
- Bachelor's degree in Marketing, Communications or related fields.
- 3+ years of experience in social media management with graphic design, preferably in NGOs
- or sustainability-focused organizations.
- Proven track record of growing and engaging online audiences.
- Proficiency in social media tools and analytics platforms (e.g., Hootsuite, Google Analytics).
- Exceptional written and verbal communication skills.
- Creative thinker with a deep understanding of current social media trends.
Preferred Skills
- Knowledge of ESG and sustainability topics.
- Experience in video editing and graphic design tools (e.g., Canva, Adobe Creative Suite).
- Proficiency in Adobe Creative Suite (Illustrator, Photoshop, InDesign, After Effects).
- Familiarity with video editing and animation tools like Premiere Pro and After Effects.
- Understanding of eco-centric design principles and how to visualize complex environmental data.
- Familiarity with digital advertising and paid social campaigns.
Why Join
- Us?
- Be part of a mission-driven organization that makes a tangible impact globally.
- Collaborate with a dynamic team passionate about creating a sustainable future.
- Opportunity to lead creative projects and shape the Foundation’s online identity.
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