Social Media Executive
Role Overview
We are urgently seeking a creative, dynamic, and highly experienced Social Media Executive to lead and manage the social media presence of our premium aesthetic clinic in Dubai.
The ideal candidate should have proven experience managing social media for a financial, Real Estate, Investment industry.
The candidate must have a strong understanding of financial markets and build organic trust and credibility on Facebook (and related channels) through consistent, high-quality content and engagement — the 'proof' layer that makes paid leads on best conversion to investors.
Key Skills for This Role
Full Job Posting
Job Role
We are urgently seeking a creative, dynamic, and highly experienced Social Media Executive to lead and manage the social media presence of our premium aesthetic clinic in Dubai.
The ideal candidate should have proven experience managing social media for a financial, Real Estate, Investment industry.
The candidate must have a strong understanding of financial markets and build organic trust and credibility on Facebook (and related channels) through consistent, high-quality content and engagement — the 'proof' layer that makes paid leads on best conversion to investors.
Key Responsibility
- Develop, manage, and execute overall marketing strategy and quarterly goals aligned with investment fundraising target strategy across Instagram, TikTok, Facebook, and other relevant platforms.
- Develop and maintain a comprehensive monthly content calendar aligned with the clinic's marketing objectives and campaigns.
- Own and allocate the marketing budget across paid, organic, and content channels.
- Manage the Facebook Page professionally via Meta Business Suite (not a personal profile).
- Respond to comments and DMs promptly — often where real investor trust-building happens.
- Produce or coordinate video content (interviews, explainer videos, behind-the-scenes) to build brand authority.
- Monitor engagement metrics and adjust content strategy based on what builds trust and drives inquiries.
- Coordinate with Performance Marketing related organic content can be repurposed/boosted into paid campaigns.
- Ensure all public-facing content aligns with compliance guidelines set by the CMO.
Requirements
- 2+ years managing brand social media, ideally for a financial, real estate, or investment brand.
- Strong understanding of social media algorithms, content strategy, audience engagement, and digital marketing trends.
- Strong content development and creative conceptualization skills constitutes technical/financial topics into clear, trustworthy content.
- Basic video/content production skills or experience directing freelancers/agencies.
- Understanding of what builds credibility with a financially sophisticated audience.
- Familiarity with Meta Business Suite and organic content analytics.
- Immediate availability is highly preferred.
The successful candidate should possess
- Confident, polished, and well-spoken.
- Highly creative and innovative.
- Energetic, proactive, and enthusiastic.
- Professionally presentable with an excellent personality.
Compensation
- Pay: AED4,000.00 - AED4,500.00 per month.
Work Location
- Work Location: In person.
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