Senior Project Manager (e-Commerce)

Responsibilities

• Own the day-to-day management of Digital Shelf, Shopper, and e-Commerce programs from initiation through implementation, deployment, and ongoing optimization
• Ensure controls are followed, with the highest quality deliverables and milestones met
• Effectively balance resourcing, budgets, and time constraints to manage risks and pre-empt issues
• Develop contracts and help design innovative delivery teams to best meet and exceed program objectives
• Evaluate and improve delivery practices and methodology
• Create integrated timelines across agency, client, and retail partner stakeholder teams spanning digital shelf, shopper marketing, and e-commerce workstreams
• Build relationships with external and internal stakeholders to meet program outcomes while exceeding client expectations
• Ensure a collaborative ‘one team’ approach of both client and agency
• Effectively clarify strategic requirements, manage expectations, and communicate roadblocks/resolutions to ensure key deadlines are met
• Able to communicate succinctly within a wide range of positions, personalities, and roles, both internally and externally
• While not an immediate accountability for this specific opening, all Program Managers should be able to lead project managers/producers to foster a highly innovative, effective, and successful team
• Contribute to new business and pitch initiatives to secure a pipeline of work for the broader initiative
• Lead end-to-end digital shelf execution management including SEO optimization, content syndication, product taxonomy, ratings & reviews, and content effectiveness across retailer platforms
• Partner with Omni-Shopper Marketing, Sales, Creative, and Technology teams to align on business opportunities, drive omnichannel execution, and measure program impact
• Monitor and report on digital shelf KPIs including organic search rank, content score, share of search, conversion rate, and in-stock/availability metrics; translate insights into actionable recommendations

Requirements

• 4–5+ years project Management, program management, technical, or business experience, with at least 3 years in Digital Shelf, e-Commerce, Shopper Marketing, or a related omnichannel retail discipline
• Agency experience is required
• Understanding of agile and hybrid delivery methodologies (Scrum, Kanban) applied to digital commerce, content syndication, and retail media programs
• Experience running or working with cross-functional agile teams encompassing content, SEO, creative, retail media, and technology workstreams
• Strong attention to detail
• Demonstrable ability to operate under tight deadlines
• Experience with project management tools (ClickUp preferred, WorkFront, Asana, etc.)
• Ability to manage multiple concurrent programs across Digital Shelf, Shopper, and e-Commerce workstreams, utilizing and sharing resources effectively across client accounts and retailer platforms (e.g., Amazon, Walmart, Target)
• Ability to manage workload with minimal supervision
• Excellent written and verbal communication skills
• Proven experience with digital shelf management, content syndication platforms (e.g., Salsify, Syndigo, Akeneo), and DAM systems
• Strong understanding of e-commerce SEO, product content strategy, taxonomy management, ratings & reviews, and retailer-specific requirements across Amazon, Walmart, Target, and other major platforms
• Experience with shopper marketing strategy, retail media planning, and omnichannel activation across both physical and digital retail environments
• CPG or retail industry experience preferred; familiarity with retailer buying cycles, line reviews, and in-market execution timelines is a plus

Work Environment

Additional information