Senior Product Content Manager

The role

Work arrangement

• Full-time role, either hybrid in Leeds or fully remote within the UK.
• The company cannot sponsor visas to work in the UK.

Content strategy and experience

• Develop content strategy with Product, Clinical, Discovery, Design, Commercial and other stakeholders, aligning participant needs and business priorities.
• Drive commercially sustainable content approaches, maximising reuse and efficient adaptation while considering costs, margins and pricing.
• Refine principles, guidelines and guardrails for consistent, high-quality content decisions.
• Evolve educational, support, coping and product UI content across Little Journey and Trial Flow.
• Identify content opportunities to improve participant outcomes, product engagement and customer value and include them in product discovery and development.
• Develop AI-assisted generation and iteration using prompts, models and workflows with appropriate guardrails and clinical validation.

Content delivery and localisation

• Own content delivery with Delivery to meet timing, budget and quality benchmarks.
• Maintain proportionate standards, governance and approvals for accurate, appropriate and consistent content.
• Manage content lifecycles from identified need through generation, expert review, publishing, delivery, versioning and archiving.
• Balance participant, clinical, product and commercial requirements and improve processes, tooling, automation and reuse.
• Set localisation strategy, outcomes and priorities and support the Localisation Manager in delivery.

Collaboration and measurement

• Line-manage and develop the team, set outcomes and enable ownership of delivery.
• Work with client stakeholders to align content plans, manage feedback and resolve content issues.
• Commission and oversee freelancers and external contributors, setting clear briefs and quality expectations.
• Align internal stakeholders around content priorities and champion content across roadmaps and company priorities.
• Define content effectiveness measures and operational metrics using the company's data framework.
• Use participant feedback, product and behavioural data, operational insights and stakeholder input to prioritise improvements.
• Measure whether changes improve outcomes, quality, efficiency or cost.

Required experience

• Significant demonstrable experience developing and implementing content strategy for digital products or platforms.
• Experience establishing content governance, standards and scalable content processes within a product function.
• Ability to work cross-functionally with Product, Design and subject matter experts to deliver high-quality content.
• Practical experience using generative AI to create or iterate content with appropriate quality controls.
• Strong understanding of content lifecycle management and experience using user insights and data to improve content effectiveness.
• Strong stakeholder management, communication and organisational skills; able to balance strategy with hands-on delivery.
• Experience leading work through others, setting direction, giving feedback and holding contributors accountable.
• Familiarity with accessibility and inclusive content principles.

Desirable experience

• Managing multilingual content and localisation, or working in clinical trials or another regulated industry.
• Financial understanding of content creation or prior P&L or cost ownership.
• UX writing, information architecture, managing or configuring a CMS, or designing content for broad age groups.
• Understanding of behaviour change, patient education or health literacy principles.

Benefits

• 28 days annual leave plus public holidays, £500 annual training budget and a one-off £200 home-working budget.
• Up to 6% pension match, EMI share options and enhanced family and parental leave policies.

About Little Journey