Senior Executive Digital Marketing - Global Village - Dubai Holding Entertainment
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About the Role
**About Dubai Holding Entertainment:** Dubai Holding Entertainment offers an impressive range of destinations and attractions that enhance the appeal and competitiveness of Dubai as an international tourism and leisure hub, with the added value of the quality of the facilities and the high standards of training, supervision, and security. Ain Dubai, the tallest observation wheel in the world, is the jewel of the Bluewaters extraordinary and one-of-a-kind experience and
Key Skills for This Role
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About Dubai Holding Entertainment
Dubai Holding Entertainment offers an impressive range of destinations and attractions that enhance the appeal and competitiveness of Dubai as an international tourism and leisure hub, with the added value of the quality of the facilities and the high standards of training, supervision, and security.
Ain Dubai, the tallest observation wheel in the world, is the jewel of the Bluewaters extraordinary and one-of-a-kind experience and is set to offer a majestic new experiential perspective from the eye in the sky across Dubai’s mesmerizing skyline.
Global Village is one of the longest established tourist attractions in Dubai having opened its doors in 1997.
It offers world-class cultural and family entertainment, featuring 26 international pavilions and millions of visitors every season.
As the most recent attraction within Dubai Holding Entertainment, Dubai Parks and Resorts™ is the Middle East’s largest multi-themed leisure and entertainment destination comprising of three separate theme parks: MOTIONGATE™ Dubai, LEGOLAND® Dubai and LEGOLAND® Water Park.
Leading destinations and attractions by Dubai Holding Entertainment also include Coca-Cola Arena, the largest multipurpose indoor arena in the Middle East; Roxy Cinemas, a premiere theatre experience; and The Green Planet in City Walk, a destination that recreates a tropical forest and many more.
Dubai Holding Entertainment owns the largest radio network in the region.
Arabian Radio Network (ARN) is the most dynamic multiplatform broadcaster in the UAE and is at the forefront of innovation.
It provides advanced in-studio cameras, broadcasting on-air, online on smartphone apps and the Apple TV platform.
ARN has ten radio stations, including Dubai Eye, Virgin Radio, Al Arabiya and Hit - reaching over 200 nationalities and 4 million listeners each week in seven languages.
Building on ARN’s commitment to embracing the future and being able to provide access to the best marketing platforms in the region, MPN by Dubai Holding Entertainment is a multimedia sales house, operating premium out-of-home assets, video production, event sponsorship and activations.
About The Job
- Support the execution of digital marketing campaigns across the website, mobile apps, and marketing automation platforms
- Manage and optimise digital advertising activities, including SEM, paid social, display, and programmatic campaigns
- Collaborate with internal teams and external agencies to ensure timely delivery of digital assets and campaigns
- Develop and optimize SEO strategies, including keyword performance, site content, and page descriptions
- Create and review bilingual (English & Arabic) digital content to ensure quality and consistency across platforms
- Monitor and analyse campaign performance, preparing regular reports to drive insights and optimisation
- Support direct communication channels, including email, push notifications, SMS, and WhatsApp campaigns
Essential
- Bachelor’s degree in marketing, Digital Marketing, or a related field
- Proven experience in digital marketing within the GCC; entertainment or leisure industry preferred
- Strong understanding of digital channels including SEO, paid media, and marketing automation platforms
- Ability to create and review digital content in both English and Arabic
- Experience working with digital agencies and managing campaign delivery
- Strong analytical skills with the ability to interpret campaign performance data
- Excellent communication and stakeholder management skills
Desired
- Experience with Google tools and marketing analytics platforms
- Knowledge of marketing automation systems such as Salesforce Marketing Cloud
- Strong project management and organisational skills
- High attention to detail and ability to manage multiple campaigns simultaneously
- About the Benefits:
- In the world of entertainment, Dubai Holding Entertainment is dedicated to nurturing the talents and well-being of our team members.
- Join our dynamic and diverse workforce to enjoy a comprehensive benefits package that includes competitive compensation, exciting career development opportunities, and a collaborative and creative work environment.
- We strongly believe in empowering our workforce, as they play a pivotal role in shaping unforgettable entertainment experiences for tomorrow.
- We are committed to attracting the brightest minds and nurturing the most innovative candidates who aspire to make a significant impact on the future of the entertainment industry in Dubai.
- At Dubai Holding Entertainment, we embrace equal opportunity and promote a discrimination-free environment where everyone's unique talents and contributions are celebrated.
- Join us in crafting a thrilling and extraordinary tomorrow in entertainment!
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