Senior Brand Manager

About This Role

Senior Brand Manager | Onboarding September 2026 (Re-location to Lebanon from the UAE)

Starco Holding is hiring a  Senior Brand Manager  to lead the Lebanon market for a globally recognized fashion brand within our portfolio. The brand is one of the most established names in its category internationally, with a significant footprint across multiple markets and a strong trajectory of continued growth.

This role is based in  Beirut, Lebanon , with onboarding scheduled for  September 2026 . We are open to candidates currently based outside Lebanon and willing to relocate.

The mandate

The Senior Brand Manager will own the full P&L for the Lebanon operation across  retail, e-commerce, and pop-up / shop-in-shop activations . The role inherits a mature team and an established business; the priority is optimization, commercial sharpening, and scaling the next phase of growth.

This is a commercial leadership role. The successful candidate will be a disciplined operator with deep retail math fluency, direct ownership of the buy, and the ability to translate a global brand framework into a market that rewards taste, precision, and proximity to the customer.

Core responsibilities

• Full P&L ownership — revenue, gross margin, OPEX, and EBITDA
• Direct ownership of buying and OTB planning across all channels
• Assortment strategy, pricing architecture, and markdown management
• Channel strategy across retail, e-commerce, and pop-up / SIS formats
• Co-ownership of the marketing calendar alongside a dedicated marketing lead
• Leadership of a mature multi-functional team, including a VM lead and store leadership
• Direct interface with the brand's global headquarters on planning, performance, and brand standards

Candidate profile

• Minimum 5 years of brand management or commercial leadership experience in fashion/apparel; candidates at the 5-year mark must demonstrate exceptional pedigree. Candidates with 7–12 years from tier-one international fashion houses — including high-volume luxury and contemporary — are equally encouraged to apply
• Full retail math fluency is non-negotiable: ST%, WOC, OTB, GMROI, IMU, markdown cadence, and margin engineering
• Demonstrated ability to build an OTB plan from scratch and manage it through the season
• Strong proficiency in Excel and at least one BI tool (Looker, Tableau, or Power BI)
• Track record managing omnichannel commercial operations across retail, e-commerce, and experiential formats
• Experience working alongside or within global brand HQ structures, with the judgment to balance brand integrity with local commercial reality
• Market launch or 0-to-1 experience is a strong plus
• Fluency in English and Arabic is required

Compensation & relocation

Highly competitive compensation commensurate with experience.