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Senior Arabic & English Copywriter

Brainlake
Dubai, UAE
Contract
Mid-Senior
Onsite
Discovered 5 days ago
ArabicEnglishDigital copywritingTranscreation and localizationUX writing and microcopyDigital communications

Full Job Posting

Role overview

Senior bilingual copywriter for a 12-month remote engagement on large digital transformation programmes for leading GCC organizations.

Own copy across websites, digital platforms, and digital communications, making complex strategies, services, and policies clear and audience-appropriate.

Work with strategy, UX/UI, delivery teams, and senior client stakeholders in a fast-paced, structured environment with a high quality bar.

What you'll do

  • Write, edit, and transcreate Arabic and English copy for websites, portals, apps, and digital platforms, including UX/microcopy, landing pages, service descriptions, and navigation labels.
  • Produce email campaigns, newsletters, announcements, social content, push notifications, and campaign messaging.
  • Write Arabic natively rather than literally translating, maintaining cultural relevance and the same intent and impact as the English.
  • Develop and apply tone-of-voice guidelines, bilingual style guides, and terminology glossaries.
  • Work with UX/UI designers on user journeys, wireframes, and prototypes, including RTL layout considerations.
  • Turn client briefs, brand strategy, and research insights into content structures and messaging frameworks.
  • Join client workshops and review cycles, present content rationale, and incorporate senior stakeholder feedback.
  • Proofread and review own and team work for accuracy, consistency, and standards; manage multiple workstreams and deadlines.

Requirements

  • Native-level written and spoken Modern Standard Arabic and professional written and spoken English.
  • 6+ years of copywriting experience, focused on digital channels such as websites, platforms, apps, and campaigns.
  • Portfolio of bilingual digital work, ideally spanning UX/microcopy and marketing or communications.
  • Proven Arabic-English transcreation and localization ability, beyond translation.
  • Experience with enterprise, government, or semi-government clients; GCC experience is preferred.
  • Strong knowledge of readability, accessibility, information hierarchy, and SEO for digital content.
  • Attention to detail; ability to deliver polished work under tight timelines and present content decisions to senior stakeholders.
  • Able to work remotely and independently across time zones and be available during GCC business hours.

Additional advantages

  • Consulting-firm project experience or a consulting background is a plus.
  • Gulf Arabic and familiarity with GCC cultural nuances are a plus.
  • CMS experience with Sitecore, Adobe Experience Manager, or WordPress, and design-tool experience with Figma, are a plus.
  • UX writing or content design, including design-system content, is a plus.
  • Content governance frameworks, editorial calendars, or content audits are a plus.
  • Arabic SEO and Arabic search behavior knowledge are a plus.
  • Experience with AI-assisted writing and translation tools is a plus.

Education

  • A degree in Communications, Journalism, Translation, Marketing, or a related field is a good-to-have qualification.

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