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naukri

Sales & Marketing Manager

Expertise Recruitment
Dubai, UAE
Senior
1 weeks ago
Digital MarketingSEO/SEMContent MarketingSocial Media MarketingCampaign ManagementBrand Management
Free

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Digital MarketingSEO/SEMContent Marketing
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Sales Leadership & Revenue Growth

  • Develop and execute the annual commercial strategy and sales business plan aligned with company targets
  • Lead, coach, and manage a team of medical representatives, product specialists, and sales executives across UAE territories
  • Set and track individual and team sales targets, KPIs, and performance metrics with regular reviews
  • Drive revenue growth across hospital, retail pharmacy, institutional, and specialty clinic channels
  • Manage and grow key accounts including MOH-listed hospitals, private hospital groups, pharmacy chains (Aster, Life Pharmacy, BinSina, Supercare), and group purchasing organizations
  • Negotiate and close distribution agreements, tenders, and commercial contracts with trade partners and government entities
  • Oversee UAE government and semi-government hospital tender submissions and formulary listings

Marketing & Brand Management

  • Design and implement brand strategies and go-to-market plans for new and existing pharmaceutical products in the UAE
  • Develop and localize promotional campaigns, detailing materials, and multi-channel marketing content compliant with UAE regulations
  • Conduct market research, competitive analysis, and HCP insights to identify opportunities and inform strategy
  • Collaborate with regional and global marketing teams (within the MNC structure) to adapt international campaigns to the UAE market
  • Manage the marketing budget, track ROI on all promotional activities, and present spend reports to senior leadership
  • Organize and lead CME events, product launch symposia, KOL advisory boards, and HCP engagement programs
  • Oversee digital marketing activities including email campaigns, medical platform presence (Veeva, CLM), and social/scientific channels

Market Access & Government Affairs

  • Drive formulary inclusions and product listings across MOH, DHA, DOH, and SEHA/DAMAN networks
  • Manage relationships with MoHAP Pricing Committee, DHA, and relevant regulatory bodies to support reimbursement objectives
  • Engage with insurance providers and TPAs (Daman, Neuron, NAS, AXA Gulf) to support coverage and reimbursement for key products
  • Lead pricing strategy in line with MoHAP price-control regulations and tender requirements
  • Support product registration, renewals, and regulatory submissions in coordination with the regulatory affairs team

Key Opinion Leader (KOL) & Stakeholder Engagement

  • Build, maintain, and grow a national network of KOLs across relevant therapeutic areas
  • Develop and execute structured KOL engagement plans including advisory boards, speaker programs, and congress sponsorships
  • Represent the company at UAE and regional medical congresses, trade exhibitions, and industry forums
  • Build strong relationships with hospital department heads, pharmacy directors, and procurement officers

Business Development

  • Identify new market opportunities, unmet needs, and potential product gaps in the UAE pharma landscape
  • Support evaluation and due diligence for potential in-licensing, co-promotion, or distribution partnership deals
  • Monitor competitor activities, pricing dynamics, and pipeline developments; deliver actionable commercial insights
  • Collaborate with supply chain and logistics teams to ensure product availability, forecasting accuracy, and inventory management

Reporting & Cross-Functional Collaboration

  • Prepare monthly, quarterly, and annual performance dashboards and business reviews for regional and global management
  • Work seamlessly across medical affairs, regulatory, supply chain, finance, and HR functions within the UAE team
  • Represent UAE commercial interests in GCC and global commercial planning cycles and brand team meetings
  • Manage and ensure full compliance with IFPMA, local UAE codes of conduct, and company SOPs

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