Marketing Specialist

Job Summary

Key Responsibilities

• Develop and implement marketing strategies to support business growth and brand positioning.
• Prepare marketing materials, company profiles, presentations, brochures, and promotional content.
• Coordinate with business development, project, and technical teams to collect project information and prepare marketing campaigns.
• Manage the company's digital marketing channels, including website, social media platforms, and email marketing.
• Conduct market research and competitor analysis to identify business opportunities and industry trends.
• Support the preparation of prequalification documents, capability statements, and client presentations.
• Organize and participate in industry events, exhibitions, conferences, and networking activities.
• Ensure all marketing activities align with the company's branding guidelines.

& Requirements

• Bachelor's Degree in Marketing, Business Administration, Communications, Engineering, or a related field.
• Minimum 5 years of marketing experience within the construction, engineering, infrastructure, or related industry.
• Strong knowledge of construction market trends and business development processes.
• Excellent written and verbal communication skills in both English and Arabic.
• Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).
• Experience with digital marketing tools and social media platforms.
• Strong presentation, interpersonal, and organizational skills.
• Ability to work independently and manage multiple tasks simultaneously.

Preferred Qualifications

• Experience working with contractors, consultants, or developers in the GCC region.
• Knowledge of tendering, prequalification, and business development processes.
• Familiarity with graphic design tools such as Adobe Photoshop, Illustrator, or Canva is an advantage.