Marketing Operations & Brand Activation Manager

About This Role

Company Overview

BI Group is a dynamic real estate development company based in Dubai, specializing in residential and mixed-use projects. We are committed to delivering exceptional properties that combine innovative design, quality construction, and sustainable practices.

Marketing Operations & Brand Activation Manager

Position Overview: We are looking for a highly organized and commercially-minded Marketing Operations & Brand Activation Manager to lead the execution of our day-to-day marketing activities across events, partnerships, content production, and creative operations.

We need someone hands-on - a person who can manage vendors, coordinate campaigns, execute broker-focused activations, oversee creative production, and ensure every marketing initiative supports brand positioning and broker awareness.

Key Responsibilities

• Plan and execute broker-focused events, activations, launches, networking sessions, and brand experiences
• Develop marketing initiatives that increase awareness and engagement within the broker community
• Coordinate and manage external vendors, agencies, production companies, photographers, videographers, media partners, event suppliers, printing companies, and digital contractors
• Oversee the operational side of marketing campaigns from concept to execution
• Work closely with designers and content teams to ensure strong creative direction and premium brand presentation
• Review and contribute to digital creatives, campaign concepts, social media content, presentations, and marketing materials
• Ensure consistency across all online and offline brand touchpoints
• Manage timelines, production schedules, approvals, and deliverables across multiple projects simultaneously
• Source creative ideas, references, and trends relevant to luxury real estate, hospitality, architecture, lifestyle, and premium branding
• Support the team with campaign coordination, partnerships, PR initiatives, and brand collaborations
• Monitor execution quality and maintain high standards across all marketing outputs

Requirements

• Experience in marketing operations, brand activations, event marketing, or creative project management
• Strong understanding of how marketing activities translate into broker awareness, engagement, and sales support
• Experience managing multiple contractors and external agencies simultaneously
• Strong visual taste and understanding of premium digital content and branding
• Good understanding of social media, digital campaigns, content production, and creative workflows
• Ability to work fast, stay organized, and handle multiple moving parts under pressure
• Strong communication and coordination skills
• High attention to detail and execution quality
• Experience in real estate, luxury, hospitality, lifestyle, or premium brands is a strong advantage

Ideal Candidate

• Operationally strong, not just “ideas-focused”
• Understands both branding and execution
• Has strong creative instinct and visual awareness
• Comfortable taking ownership and pushing projects forward independently
• Understands how to make a brand visible and relevant within the broker market
• Thinks commercially, not just aesthetically

Pay: From AED15,000.00 per month

Application Question(s):

• How many parallel marketing projects/campaigns do you typically handle at once?
• Describe ONE marketing event or activation you personally executed. Include:

Budget
Vendors involved
Your exact role
Outcome

• Have you personally led end-to-end execution of marketing events (from concept to on-ground delivery)?
• Do you currently have hands-on marketing experience in the UAE real estate or a similar broker-driven market (luxury, hospitality, or premium brands)?

Work Location: In person