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Marketing Manager, Streaming, Broadcast & Advertising | Comcast Technology Solutions

Comcast
GBR
Full-time
Manager · 5+ years experience
Onsite
Discovered 3 days ago
Communication

Full Job Posting

Responsibilities:

  • Shape product positioning and messaging — Develop clear, differentiated value propositions and messaging that connect our solutions to customer priorities, market needs, and business outcomes.
  • Drive go-to-market planning — Build and execute go-to-market plans for products and portfolio initiatives, coordinating launch activities, audience messaging, content, and sales readiness with cross-functional partners.
  • Plan Key Events — You'll connect with the right people to plan logistics of our key events.
  • Enable sales and support growth — Create and maintain persuasive sales tools—including presentations, solution briefs, one-sheets, case studies, and white papers—that help sales teams communicate value, differentiate CTS, and advance customer opportunities.
  • Build CTS brand and portfolio awareness — Drive awareness and understanding of the CTS brand and product portfolio among target audiences, ensuring consistent, differentiated messaging across marketing channels, campaigns, content, and industry touchpoints.
  • Create compelling content and campaigns — Develop and coordinate content and integrated marketing programs across relevant channels, including digital, social, industry publications, and other media, to build awareness and support commercial objectives.
  • Make an impact at industry events — Help plan and deliver CTS participation in key trade shows, conferences, and industry events, ensuring our messaging is consistent, relevant, and designed to engage target customers and partners.
  • Support PR and thought leadership — Partner with corporate communications and other stakeholders on announcements, contributed content, and PR initiatives that strengthen awareness of CTS and its solutions across the industry.
  • Build strong cross-functional partnerships — Work closely with product management, sales, engineering, corporate marketing, and external partners to align priorities, gather input, and deliver coordinated marketing programs.
  • Listen to customers and sharpen our story — Engage with customers and internal customer-facing teams to understand needs, objections, and feedback, then use those insights to improve messaging, content, and go-to-market execution.
  • Measure performance and improve — Track the effectiveness of marketing programs and sales enablement, use available data to assess results, and refine approaches to improve engagement and business impact.
  • What You’ll Bring
  • 5+ years of experience in marketing, ideally in streaming video, OTT, broadcast, digital media, advertising technology, or a related B2B technology environment.
  • Strong written and verbal communication skills, with the ability to turn complex products and technical concepts into clear, persuasive customer value.
  • Experience developing product positioning, messaging, go-to-market plans, marketing content, and sales enablement materials.
  • A strong understanding of B2B marketing and how product marketing supports sales conversations, customer engagement, and business growth.
  • Collaborative, self-directed working style, with the ability to manage projects and deliver work across multiple stakeholders without direct people-management responsibility.
  • Experience with advertising technology, video monetization, or digital video workflows.
  • Familiarity with the media and entertainment ecosystem, including content providers, broadcasters, operators, sports organizations, or streaming services.
  • Employees at all levels are expected to:
  • Understand our Operating Principles; make them the guidelines for how you do your job.
  • Own the customer experience think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services.
  • Know your stuff be enthusiastic learners, users and advocates of our game-changing technology, products and services, especially our digital tools and experiences.
  • Win as a team make big things happen by working together and being open to new ideas.
  • Be an active part of the Net Promoter System a way of working that brings more employee and customer feedback into the company by joining huddles, making call backs and helping us elevate opportunities to do better for our customers.
  • Drive results and growth.
  • Support a culture of inclusion in how you work and lead.
  • Do what's right for each other, our customers, investors and our communities.
  • Disclaimer: This information has been designed to indicate the general nature and level of work performed by employees in this role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications.
  • We believe that benefits should connect you to the support you need when it matters most, and should help you care for those who matter most. That's why we provide an array of options, expert guidance and always-on tools that are personalized to meet the needs of your reality—to help support you physically, financially and emotionally through the big milestones and in your everyday life.
  • Please visit the benefits summary on our careers site for more details.
  • Education
  • Bachelor's Degree
  • While possessing the stated degree is preferred, Comcast also may consider applicants who hold some combination of coursework and experience, or who have extensive related professional experience.
  • Certifications (if applicable)
  • Relevant Work Experience
  • 5-7 Years
  • Comcast is an equal opportunity workplace. We will consider all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, genetic information, or any other basis protected by applicable law.

Qualifications

  • 5+ years of experience in marketing, ideally in streaming video, OTT, broadcast, digital media, advertising technology, or a related B2B technology environment.
  • Strong written and verbal communication skills, with the ability to turn complex products and technical concepts into clear, persuasive customer value.
  • Experience developing product positioning, messaging, go-to-market plans, marketing content, and sales enablement materials.
  • A strong understanding of B2B marketing and how product marketing supports sales conversations, customer engagement, and business growth.
  • Collaborative, self-directed working style, with the ability to manage projects and deliver work across multiple stakeholders without direct people-management responsibility.
  • Experience with advertising technology, video monetization, or digital video workflows.
  • Familiarity with the media and entertainment ecosystem, including content providers, broadcasters, operators, sports organizations, or streaming services.
  • Understand our Operating Principles; make them the guidelines for how you do your job.
  • Own the customer experience think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services.
  • Know your stuff be enthusiastic learners, users and advocates of our game-changing technology, products and services, especially our digital tools and experiences.
  • Win as a team make big things happen by working together and being open to new ideas.
  • Be an active part of the Net Promoter System a way of working that brings more employee and customer feedback into the company by joining huddles, making call backs and helping us elevate opportunities to do better for our customers.
  • Drive results and growth.
  • Support a culture of inclusion in how you work and lead.
  • Do what's right for each other, our customers, investors and our communities.

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