Marketing Manager MEA

Your tasks:

Planning and implementation of marketing strategies aiming at increasing brand awareness, generating new business leads and gaining market share

Coordinating teams, individuals and tasks to ensure timely and measurable project results

Oversee all aspects of the projects from finance to legal, from feasibility to timelines

Define goals and install appropriate means to measure and report on success of marketing campaigns

Drive and coordinate exchange of ideas, strategies and tactics to enable the accelerated growth of regional marketing in additional sub-region(s

Co-development of marketing campaigns

Creation and coordination of sales & marketing tools

Support of project management

Writing blog posts for the MEA region in collaboration with the EMEA HQ Team

Collaboration on reference cases, content creation and coordination

Support in the conception and implementation of paid social campaigns

Joint responsibility for the creation and maintenance of local websites in cooperation with the web team

Co-responsibility for the creation and design of local e-mail campaigns in cooperation with the web team

Conception and implementation of success analyses of digital campaigns as well as development of recommendations for action on the basis of these evaluations

Topic planning in the context of marketing campaigns and corporate communications

Content creation (copy writing) for PR, social and owned media as well as internal company communication

Creation of market segment-specific press distribution lists and expansion of the media network

Placement of content in the editorial environment as well as distribution via the company's own social media channels (LinkedIn, blog)

Conducting editorial discussions as well as conception and initiation of (video) interviews

Planning and implementation of (online) advertising measures (LinkedIn & trade press) as well as

Conception and implementation of retargeting campaigns

Analysis, optimization and continuous success monitoring of all channels with regard to defined KPIs

Creation of reports and analyses of completed campaigns for strategic development

Participation in budget planning as well as constant control of the budget

Coordination of communication activities with business partners in the MEA region

Shows and Events

Idea generation, conception and realization of events

On-site support and follow-up of events

Your profile:

Studies with a focus on marketing/communication/PR – or a comparable education

Affinity for hardware and software solutions in the areas of AV&C (audio, video & control) or IT technology

Project management experience

running large scope projects with cross-over departments and large teams

Knowledge of market research practices and techniques

Knowledgeable on principles, practices and techniques of marketing strategies

analyzing data

Proficient computer skills

Budget and cost analysis experience

Knowledge of social media platforms

Adept in online and traditional marketing

Self-motivated strategic thinker with entrepreneurial mindset

Team player with great communication skills

Fluent English, Arabic is a plus