Marketing Manager

Company and portfolio

Role overview

Responsibilities

• Plan and deliver campaigns across digital, email, social, PR, and media partnerships.
• Research market trends, competitor activity, and audience developments.
• Develop campaign messaging and oversee creative assets and brand consistency.
• Lead audience segmentation and content planning for visitor and exhibitor groups.
• Manage campaign schedules, internal coordination, external suppliers, and marketing budgets.
• Develop acquisition strategies and monitor campaign performance against KPIs.
• Work with creative and marketing leadership on event positioning.
• Build relationships with media partners, suppliers, exhibitors, and show partners.
• Collaborate with sales, creative, operations, PR, and other internal teams.

Qualifications

• At least 3 years of marketing experience with a proven record of delivering integrated campaigns.
• Strong understanding of audience segmentation, digital marketing, analytics, and reporting.
• Experience managing marketing budgets, agencies, and external suppliers.
• Confident stakeholder management and strong communication skills.
• Familiarity with CRM, email marketing, analytics, CMS, and paid media platforms.
• A bachelor’s degree in Marketing, Business, Advertising, or a related field.
• A creative, proactive, and highly organized approach with the ability to manage multiple priorities.
• Exhibition, large-scale events, or Middle East experience is advantageous.

Opportunity highlights

• Work on a leading international beauty industry exhibition.
• Join a collaborative, high-performance environment where marketing work shapes trade show success.
• Contribute directly to strategic marketing impact across visitor and exhibitor audiences.