Marketing Manager (Consumer)
Skills
About This Role
Job Purpose
We are seeking a dynamic marketing professional to drive brand positioning, messaging, and end-to-end campaign execution across ATL, BTL, and digital channels.
The role involves collaborating with agencies, leading creative direction for packaging and storytelling, and optimizing campaign performance against KPIs.
Working closely with sales teams to align marketing initiatives with business goals while managing budgets effectively.
Ideal candidates would bring strong digital marketing expertise, creativity, and fluency in both English and Arabic.
Key Responsibilities
- Ideate, develop the brand positioning and messaging.
- Collaborate with agencies to bring the brand identity, packaging and overall brand positioning to life
- Provide direction on packaging design, label compliance, and visual storytelling.
- Develop and implement ATL (Above The Line) and BTL (Below The Line) marketing campaigns.
- Plan and execute digital marketing campaigns (social media, email, SEO/SEM, influencer marketing).
- Monitor and optimize campaign performance against KPIs.
- Ensure all campaigns follow legal and regulatory standards.
- Coordinate with sales teams to ensure marketing activities align with sales targets.
- Manage marketing budgets and ensure cost-effective execution.
- Experience, qualifications and skills:
- Exposure to digital marketing, brand promotions, or trade activations
- Proficiency in marketing tools & analytics platforms (Google Analytics, Meta Business Suite, etc.)
- Strong communication and interpersonal skills
- Creativity with a good sense of design and branding
- Masters in Marketing from a reputed Institute
- Proficiency in English and Arabic
Your resume, rewritten
for this exact role.
Sign up free — Base Career tailors your CV to this job description in 60 seconds.
01 / 05
Resume Tailored to This Job
Your keywords, structure, and story — rewritten to match this exact role and pass ATS filters.
Free · No card · 60 seconds
02 / 05
Cover Letter for This Role, Done
Job-specific cover letters written in Gulf professional tone — ready in seconds, not hours.
Free · No card · 60 seconds
03 / 05
See How Well You Fit This Role
AI match score with clear reasons — know your fit before investing time in the application.
Free · No card · 60 seconds
04 / 05
Apply in One Click
Autofill any application form on Workday, LinkedIn, Bayt, Greenhouse — with your tailored content.
Free · No card · 60 seconds
05 / 05
Track It. Follow Up at the Right Time.
Visual pipeline for every application with AI-timed follow-up reminders so nothing slips.
Free · No card · 60 seconds
Similar Jobs
Freelance Social Media Marketing Manager
HKW Wealth · Dubai
About Us: HKW Wealth is a boutique investment advisory management firm operating at the intersection of real estate, private capital, and landmark global projects. We specialise in curating and structuring investments th
Skills
Creative Marketing Manager (People Product)
Revolut ·
About Revolut People deserve more from their money. More visibility, more control, and more freedom. Since 2015, Revolut has been on a mission to deliver just that. Our powerhouse of products — including spending, saving
Skills
Senior Marketing Manager
FedEx · Dubai
Provides senior level leadership for Field Marketing across the Middle East & Africa, driving GTM/GTS strategies, regional revenue growth, and FedEx brand visibility. Leads the development and execution of the MEA Strate
Skills
Sales and Marketing Manager | Fuel Supply
Talents Hub · Sharjah
We Are Hiring – Sales & Marketing Manager Energy Supply Company Location: Sharjah, UAE We are looking for a motivated and results-oriented Sales & Marketing Manager to join our growing team. The ideal candidate should ha
Skills
Group Marketing Manager
Hirestar Talent Consulting · Dubai
Salary: AED 10,000 Industry: Hospitality/Restaurant/Cafe Position Overview We are looking for a creative, commercially driven, and highly energetic Marketing & Business Development Manager to lead brand growth, customer
Skills
Marketing Manager, CSR ( UAE National )
Commercial Bank of Dubai · Dubai
Job Purpose: Lead events to promote the Bank’s brand image. Also Manage and Implement CSR activities, that will enhances the Bank’s brands and have a positive impact on CBD staff and local community. Principal Accountabi
Skills
FMCG Brand, Retail & Marketing Manager
CNTXT AI · Dubai
Job Summary We are seeking a dynamic and results-driven FMCG Brand, Retail & Marketing Manager to lead brand growth, retail execution, and integrated marketing strategies across multiple channels. The ideal candidate wil
Skills
Growth Marketing Manager
TASC Outsourcing · Abu Dhabi
Lead and optimize paid social campaigns, manage user acquisition, analyze A/B testing, and collaborate with teams for growth marketing initiatives.
Skills
Marketing Manager
SEO Sherpa · Dubai
Lead brand marketing team, manage creative production, drive social campaigns, and simplify complex concepts while ensuring high-quality output.
Skills
2.2K+
Cover Letters & Follow-ups
1.8K+
Resumes Tailored
190.5K+
Jobs Tracked
Trusted by professionals at
Stop applying blindly.
Start getting hired.
Base Career automates the hardest parts of job searching — apply smarter, not harder.
AI Resume in 60s
Your resume rewritten for this exact role using the job description as the brief.
ATS-Optimized
Get past automated screening filters with the right keywords matched to each job.
Application Tracker
Track every job, follow-up, and interview in one visual kanban board.
Free plan · No credit card required