Market Research Executive
Skills
About This Role
About The Role
We are seeking a driven and analytically sharp Market Research Executive to join our marketing team.
The ideal candidate shall bring 5–6 years of hands-on experience in primary and secondary market research, with the ability to translate data into actionable business intelligence.
This role will be critical in guiding product, sales, and marketing strategies across our segments and business lines.
Research Design & Execution
- Design, develop, and execute qualitative and quantitative research studies (surveys, focus groups, interview and research).
- Identify target audiences and ensure appropriate sampling methodologies for reliable and representative data.
- Manage end-to-end fieldwork operations, including vendor coordination and quality assurance.
Data Analysis & Reporting
- Conduct in-depth analysis of research data using statistical tools and platforms.
- Synthesize multi-source data into compelling, insight-driven reports and executive presentations for actionable results.
- Monitor industry trends, competitor activity, and market dynamics on an ongoing basis.
Stakeholder Collaboration
- Partner with Sales, Product, and Marketing teams to define research objectives aligned with business goals.
- Present findings to senior leadership and cross-functional teams in a clear, actionable format.
- Act as an internal subject matter expert on market intelligence and consumer insights.
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