Journalist / Content Publisher
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Key skills for this role
About the Role
Bermuda Diving Center seeks a Journalist/Content Publisher to manage PR, media outreach, and content development. The role involves writing press releases, articles, and managing media relations to promote diving experiences and marine conservation.
Key Skills for This Role
Full Job Posting
Key Responsibilitiespublic Relations & Media Outreach
- Develop and execute PR campaigns aligned with company objectives.
- Build and maintain relationships with journalists, editors, publishers, bloggers, influencers, and media agencies.
- Pitch compelling story ideas and secure editorial coverage across leading local and international media outlets.
- Identify opportunities for interviews, feature stories, expert commentary, and brand exposure.
- Manage media inquiries and coordinate interviews with company representatives.
Content Development
- Write professional press releases, articles, company announcements, success stories, and editorial content.
- Create engaging stories highlighting diving experiences, certifications, marine conservation projects, customer achievements, and company milestones.
- Develop thought leadership content for executives and instructors.
- Ensure all published content maintains accuracy, consistency, and aligns with the company's brand voice.
Media Monitoring & Reporting
- Monitor media coverage and track press mentions.
- Measure PR campaign performance and prepare monthly reports.
- Analyze media trends and identify opportunities for increased exposure.
- Maintain a media contact database and publication calendar.
Brand Communications
- Prepare media kits, press materials, company profiles, and executive biographies.
- Coordinate press conferences, product launches, media events, and public announcements.
- Work closely with the marketing team to support digital campaigns and promotional activities.
- Protect and strengthen the company's public image through effective communication strategies.
- Pay: AED5,000.00 - AED6,000.00 per month
Location
- Dubai (Preferred)
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