Initiative Activations Director
Role Overview
Join Initiative as an Activations Director, shaping digital technology and media work as a business leader.
Oversee a team of Search, Social and Programmatic specialists and connect marketing strategy, data and technology to client outcomes.
Key Skills for This Role
Full Job Posting
Opportunity
Join Initiative as an Activations Director, shaping digital technology and media work as a business leader.
Oversee a team of Search, Social and Programmatic specialists and connect marketing strategy, data and technology to client outcomes.
Role responsibilities
- Oversee strategic planning, implementation and investment across a significant digital media client portfolio.
- Build executive-level client relationships and provide hands-on technical leadership.
- Manage publisher and platform relationships to unlock opportunities.
- Recommend platforms for branding and performance campaigns and provide testing frameworks.
- Optimize Programmatic, Social and/or Search campaigns to improve outcomes.
- Lead, coach and manage Activation staff, build development pathways and foster accountability.
- Oversee portfolio-wide digital implementation, improve workflow efficiency and ways of working.
About you
- Background in Search, Social and/or Programmatic, with experience managing workflows and campaign effectiveness.
- Hands-on familiarity with at least three major activation platforms, such as DV360, The Trade Desk, Amazon, Google Ads, SA360, Meta, TikTok, LinkedIn or Snapchat.
Apply for this job in 1 click
Skip the repetitive application forms
Install the Base Career Chrome Extension and autofill job applications across major job boards with your profile.
Trusted by over 500,000 job seekers on Base Career
More from this employer
More jobs at Omnicom Group
Group Business Director
Melbourne, AUS
PHD is seeking a Group Business Director to lead client relationships, media planning and buying teams, and business performance for a national banking or retail client. The role requires 10+ years of media planning and
Media Implementation Manger
Melbourne, AUS
The employer is seeking a media implementation manager with agency experience in digital activation to deliver and optimise integrated campaigns. The role covers campaign execution, reporting, budgets, and client outcome
Group Business Director
Sydney, AUS
Initiative is seeking a Group Business Director to lead a flagship financial services media account, its client partnership, team, work and commercial performance. The role calls for substantial marketing, advertising or
Group Activations Director
Sydney, AUS
UM is seeking a Group Activations Director to lead digital media activation strategy, execution, and commercial performance across a large client portfolio. The role requires extensive Search, Social, and/or Programmatic
Media Implementation Account Director
Melbourne, AUS
PHD Melbourne is seeking a Media Implementation Account Director to lead offline and omnichannel media implementation for flagship clients, with emphasis on out-of-home and radio. Candidates should bring relevant media e
Group Business Director
Melbourne, AUS
Group Account Supervisor
New York City, USA
Media Implementation Manger
Melbourne, AUS
Group Business Director
Sydney, AUS
Group Activations Director
Sydney, AUS
Sr Tax Accountant
Omaha, USA
Media Implementation Account Director
Melbourne, AUS
Group Account Supervisor
New York City, USA