Influencer & Partnership Manager
Role Overview
Develop and manage influencer marketing campaigns across MENA, from creator selection and partnership negotiation to campaign delivery and performance analysis.
The role calls for understanding influencer markets, social trends, content creation, audience behavior, performance data, and regulatory requirements.
Key Skills for This Role
Full Job Posting
About the Role
Develop and manage influencer marketing campaigns across MENA, from creator selection and partnership negotiation to campaign delivery and performance analysis.
The role calls for understanding influencer markets, social trends, content creation, audience behavior, performance data, and regulatory requirements.
Key Responsibilities
- Develop influencer strategies and identify, evaluate, and maintain records of creators and content partners across MENA.
- Manage campaigns end to end, coordinating outreach, briefs, deliverables, timelines, approvals, publishing, and reporting.
- Monitor trends and assess creators by audience quality, engagement, reach, demographics, content quality, and brand fit.
- Negotiate rates, usage rights, deliverables, and terms; maintain relationships and timely communication with creators and agencies.
- Ensure content aligns with brand guidelines and approved messaging, and obtain Compliance approval for regulatory requirements and disclaimers.
- Coordinate with internal marketing and compliance teams; build ambassador networks and pursue long-term or exclusive partnerships.
Requirements
- Requires 2–4 years of experience in influencer marketing, social media, digital marketing, or a similar role.
- Requires strong knowledge of the MENA influencer and social media landscape and experience managing campaigns from start to finish.
- Requires knowledge of Instagram, TikTok, YouTube, and other major social platforms.
- Requires negotiation, communication, analytical, reporting, organizational, and project management skills.
- Requires creativity, attention to detail, and the ability to manage multiple campaigns in a fast-paced environment.
- Fluent English is required; Arabic is a strong advantage.
Preferred Qualifications
- Experience in financial services, fintech, investment, or another regulated industry is preferred.
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