Head of Marketing

Overview

Dubai, UAE

Marketing Strategy & Leadership

• Develop and implement the overall marketing strategy aligned with business objectives.
• Lead and develop the marketing function, ensuring the successful delivery of all marketing initiatives.
• Partner closely with senior stakeholders to drive business growth, customer acquisition and brand development.
• Monitor marketing performance and provide strategic recommendations based on data and market insights.

Brand & Communications

• Drive brand positioning and ensure consistency across all customer touchpoints.
• Oversee the development of marketing collateral, presentations, digital assets, photography and video content.
• Manage external agencies, creative partners, PR agencies and production suppliers.

Digital Marketing

• Lead digital marketing activity across social media, content, email marketing, website optimisation and paid media.
• Develop and execute content strategies that enhance brand awareness and generate qualified leads.
• Monitor digital performance metrics and optimise campaigns to maximise ROI.

Public Relations & Events

• Develop and execute PR and communications strategies.
• Build and maintain relationships with key media, industry partners and stakeholders.
• Lead the planning and execution of industry events, exhibitions, networking functions and client hospitality initiatives.
• Represent the business at high-profile industry events and brand activations.

Budget & Performance Management

• Manage the annual marketing budget and resource allocation.
• Track marketing effectiveness, ROI and lead generation performance.
• Deliver regular reporting and insights to senior leadership.

Candidate Profile

• We are looking for a senior marketing leader who brings:
• 5+ years' experience in a Head of Marketing or senior marketing leadership role.
• Experience within luxury, hospitality, real estate, private aviation, premium lifestyle or related sectors.
• A strong track record of developing and executing successful brand and marketing strategies.
• Expertise across digital marketing, content, PR, events and communications.
• Experience managing agencies, suppliers and external stakeholders.
• Strong commercial acumen with a focus on growth, lead generation and ROI.
• Excellent leadership, stakeholder management and communication skills.
• The ability to operate strategically while remaining hands-on in a fast-paced environment.
• Why Apply?
• This is an opportunity to join a growing luxury-focused business in a highly visible leadership role, with significant scope to shape brand strategy, drive commercial growth and build a best-in-class marketing function.