PPC Manager
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About the Role
PPC Manager Dubai, UAE Our client is a leading digital marketing agency in Dubai looking to hire an experienced PPC Manager to lead paid media strategy and execution across a portfolio of regional and international clients.
Key Skills for This Role
Full Job Posting
Dubai, UAE
Our client is a leading digital marketing agency in Dubai looking to hire an experienced PPC Manager to lead paid media strategy and execution across a portfolio of regional and international clients.
This role would suit a data-driven performance marketer with strong hands-on experience across Google Ads and paid social platforms, who enjoys driving measurable results and managing client relationships.
Key Responsibilities
- Develop and implement paid media strategies across Google Ads, Meta, LinkedIn, TikTok and other relevant platforms
- Manage campaign planning, setup, optimisation and reporting
- Conduct keyword research, audience segmentation and competitor analysis
- Monitor and optimise campaign performance against KPIs including ROAS, CPA, CPL, CTR and conversion rates
- Manage and allocate media budgets effectively
- Lead A/B testing across ad creative, copy and landing pages
- Implement and oversee conversion tracking, tagging and attribution
- Produce performance reports and present insights and recommendations to clients
- Work closely with creative, strategy and client servicing teams
- Stay up to date with industry trends, platform updates and emerging opportunities within paid media
Requirements
- 4+ years of PPC / Performance Marketing experience, ideally within a digital or integrated agency
- Strong hands-on experience with Google Ads, Google Analytics 4 and Google Tag Manager
- Experience managing significant monthly media budgets
- Strong understanding of paid search, display, video and paid social advertising
- Proven track record of improving campaign performance and delivering ROI
- Excellent analytical and reporting skills
- Google Ads certifications preferred
- Strong communication and client management skills
- What's on Offer
- Opportunity to work across a diverse client portfolio
- Strong career progression within a growing agency environment
- Collaborative and fast-paced culture
- Competitive salary and benefits package
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