Google Ads Specialist

Overview

Accountabilities

• Manage and scale Google Search, Shopping, and Performance Max campaigns across multiple international markets with full ownership of revenue performance.
• Handle high-budget advertising accounts, ensuring strong return on investment and measurable business impact.
• Build campaign structures from the ground up for new product launches and market expansion initiatives.
• Continuously optimize evergreen campaigns through hands-on testing, ad creation, bid adjustments, audience refinement, and performance monitoring.
• Conduct detailed keyword research and product feed analysis to improve campaign efficiency, scalability, and product visibility.
• Analyze large datasets and performance metrics to identify trends, generate insights, and adjust strategies accordingly.
• Drive sustainable user acquisition and long-term revenue growth through data-driven marketing initiatives.
• Collaborate with Product, Commercial, and Marketing teams to align paid acquisition strategies with business goals and profitability targets.
• Utilize automation and AI-powered tools to improve campaign execution speed, operational efficiency, and scaling capabilities.

Requirements

• Minimum 3 years of hands-on experience managing Google Ads campaigns with a strong focus on ecommerce performance marketing.
• Proven expertise in Google Shopping and Performance Max campaigns, including managing large product catalogs with over 10,000 SKUs.
• Experience overseeing multi-regional advertising accounts with daily budgets exceeding $20,000.
• Strong analytical and problem-solving skills with the ability to work confidently with large datasets, attribution models, and performance forecasting.
• Ability to translate commercial objectives into structured advertising strategies and measurable campaign outcomes.
• High level of ownership, accountability, and business-oriented thinking.
• Comfortable working with automation technologies and AI-driven marketing tools.
• Excellent communication skills and professional fluency in English, both written and spoken.
• Strong organizational skills with the ability to manage multiple priorities in a fast-paced environment.

Benefits

• Competitive salary package with performance-based incentives.
• Opportunity to participate in an Employee Stock Options program.
• Flexible work setup with remote and location-independent working opportunities.
• Additional bonus systems, including referral rewards and extra paid leave.
• Dedicated personal learning and development budget.
• Paid volunteering opportunities and community engagement initiatives.
• Clear career progression pathways supported by structured feedback and promotion processes.
• International and collaborative work environment with exposure to global markets.
• Opportunity to contribute to the growth of a rapidly scaling digital product and brand.

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