EXECUTIVE N - PROJECT SALES

Business objectives • Conduct planning and analysis for all segments in Project Sales and prepare growth plan for business development in each segment • Identify growth opportunities and drive initiatives to gain market share with specific focus on identified key accounts, segments, geographies and products • Design and run interventions to upgrade customers on usage of high end premium products • Ensure strong customer focus with high priority to build and maintain business relations with key stakeholders like builders, architects, consultants etc. Applicator Engagement • Develop relationships with and engage applicators using various tools available at his disposal like loyalty club, promotions etc. • Focus on Applicator business development by developing a strong understanding of the business of the applicators • Expand the number of applicators loyal to Asian Paints by constantly adding newer applicators and nurturing the old ones.

Market Development • Improve market practices, with a view to providing superior customer experience, through various initiatives like contractor professionalization, promoting usage of automated tools etc. • Actively liaison with marketing function via various activities like providing feedback, activations, actively tracking competition practices etc. • Actively work towards improving customer experience via working on various service initiatives Integrate • Integrate with Retail, Services and Commercial teams to ensure lead generation, timely customer service, freight cost within budget and dealer account reconciliation • Analyze and estimate the stock requirement and integrate with Supply Chain to ensure timely material availability • Monitor the Input Utilization within the permissible limits Team Management • Ensure growth and development of immediate team • Productive utilization of manpower resources to drive business growths Essential • Applicant must possess MBA / PGDM in Sales and Marketing from Tier II B-School • Minimum of 50% marks throughout the education without any backlogs • Graduation and Post-Graduation must be through a full time course