ECommerce Executive (Marketplace)

Overview

• We are looking for an experienced ECommerce Executive (Marketplace) to manage, optimize and scale our brand store and advertising campaigns across global marketplaces such as Amazon, TikTok, Temu and others.
• This role focuses on driving visibility, maintaining inventory health and increasing sales through effective marketplace management, listing optimization and campaign execution in coordination with vendor and seller account managers.
• Manage and oversee performance across all marketplaces (Amazon Seller & Vendor Central, TikTok, Temu etc.)
• Monitor key metrics such as Buy Box ownership, GMV, FBA/FBT performance, storage fees, case blockers and overall account health
• Create and manage product listings, including A+ content and brand store updates
• Optimize product detail pages (PDPs) to improve visibility and conversion rates
• Plan, create, and optimize advertising campaigns across platforms (Amazon Ads, TikTok Ads etc.)
• Manage promotions, deals, and campaign uploads
• Monitor and optimize bids, keywords and budgets daily
• Track and analyze performance metrics such as ROAS, CTR and conversion rates
• Align campaigns with key events, launches and promotional calendars
• Manage multiple TikTok shop accounts/channels
• Execute flash sales, live sessions and campaign strategies
• Coordinate with the TikTok team in the USA on listings, promotional campaigns, ad account management and internal communication via Lark.
• Lead demand forecasting and ensure stock availability across marketplaces
• Monitor inventory health to avoid stockouts and excess inventory
• Coordinate with internal teams for timely replenishment
• Plan and manage FBA and FBT shipments
• Monitor lead times and recommend shifting stock to FBM when required
• Track pricing and RSP using monitoring tool
• Identify price inconsistencies or undercutting across marketplaces and resellers
• Coordinate with stakeholders to ensure pricing compliance
• Take ownership of identifying and reporting counterfeit listings across TOP global marketplaces (Amazon, eBay, AliExpress, Temu and other platforms)
• Work with brand registry tools and marketplace account managers to resolve issues promptly
• Conduct keyword research and competitive analysis to identify growth opportunities
• Collaborate with marketplace teams to secure promotional placements and visibility opportunities
• Prepare regular performance reports with actionable insights
• Ensure alignment with overall eCommerce and brand objectives
• Coordinate with internal teams on listings, creatives and campaign readiness
• Coordinate with distributors across multiple countries to support A+ content and enhanced variation PDP optimization as needed.