E-Commerce Executive

Role Overview

-Shopify Website Management

• Manage and maintain Shopify websites, including product uploads, collections, pricing, promotions, banners, and content updates.
• Improve the overall website user experience, navigation, checkout flow, and conversion rate.
• Coordinate with designers and internal teams for website improvements and new feature implementation.
• Monitor website performance, fix basic issues, and ensure all pages, products, and apps are working correctly.
• Manage Shopify apps, payment gateways, shipping settings, discount codes, and integrations.

Marketplace Management

• Manage and develop product listings on third-party marketplaces such as **Noon, Namshi, Amazon, Trendyol**, and other relevant platforms.
• Handle product uploads, pricing, inventory updates, promotions, order coordination, and marketplace content optimization.
• Ensure product titles, descriptions, images, keywords, and specifications are optimized for visibility and sales.
• Monitor marketplace performance, customer feedback, ratings, and sales reports.
• Coordinate with marketplace account managers where required.

Digital Advertising

• Plan, schedule, and manage paid advertising campaigns across **Google Ads** and **Meta Ads**, including Facebook and Instagram.
• Create campaign structures for traffic, conversions, retargeting, catalog sales, and promotional campaigns.
• Monitor ad performance, budgets, ROAS, CPC, CTR, CPA, and conversion rates.
• Optimize campaigns based on performance data to improve sales and reduce acquisition costs.
• Coordinate ad creatives, copy, product feeds, and landing pages.
• Analytics and Reporting
• Track and analyze ecommerce performance across Shopify, marketplaces, Google Analytics, Google Ads, Meta Ads, and other reporting tools.
• Prepare regular sales, traffic, advertising, and performance reports.
• Identify trends, best-selling products, slow-moving items, customer behavior, and growth opportunities.
• Use data to recommend improvements for website performance, product listings, pricing, promotions, and marketing campaigns.

AI Tools and Automation

• Use AI tools and effective prompts to improve productivity, content creation, product descriptions, ad copy, keyword research, reporting, and campaign planning.
• Explore automation opportunities to streamline ecommerce operations, reporting, and marketing workflows.
• Stay updated with new ecommerce, advertising, and AI tools relevant to business growth.

Required Skills and Qualifications

• Proven experience in ecommerce operations, preferably in a retail, fashion, beauty, lifestyle, or consumer goods business.
• Strong hands-on experience with **Shopify**.
• Experience managing third-party marketplaces such as **Noon, Namshi, Amazon, and Trendyol**.
• Good knowledge of **Google Ads** and **Meta Ads Manager**.
• Strong analytical skills with the ability to read reports, understand KPIs, and make data-driven decisions.
• Experience with Google Analytics, Shopify Analytics, marketplace dashboards, and advertising reports.
• Good understanding of product listing optimization, SEO basics, conversion rate optimization, and online merchandising.
• Ability to write or improve product content, promotional copy, and ad copy.
• Familiarity with AI tools such as ChatGPT or similar platforms for ecommerce and marketing tasks.
• Strong attention to detail, organization, and ability to manage multiple platforms at the same time.
• Good communication and coordination skills.

Key Performance Indicators

• Growth in online sales revenue.
• Improvement in website conversion rate.
• Increase in marketplace sales and product visibility.
• Improved ROAS from Google and Meta campaigns.
• Reduction in product listing errors and operational issues.
• Timely product uploads, campaign launches, and reporting.
• Improvement in customer experience, ratings, and repeat purchases.

Preferred Experience

• Experience in the UAE or GCC ecommerce market.
• Knowledge of product feeds, catalog management, and inventory synchronization.
• Basic understanding of SEO, email marketing, and CRM tools.

Experience