Director, Specialist Sales - SME

Key Responsibilities

• Own and execute a revenue-driven SME sales and activation strategy focused on emerging SME payment flows and partner-led distribution models.
• Drive activation, card issuance, usage growth, and revenue realization across SME programs in the UAE.
• Identify, prioritize, and convert high-potential opportunities across banks, fintechs, marketplaces, telcos, trade, logistics, and embedded ecosystem partners.
• Expand SME distribution through strategic partnerships, channel partners, and embedded payment flows.
• Build and manage a structured, data-driven activation pipeline focused on commercial impact and strategic relevance.
• Translate unmet SME needs into scalable, activation-ready commercial solutions.
• Collaborate with Account Management, Business Development, and Product teams to develop business cases, go-to-market strategies, and solution design.
• Ensure successful execution of partnerships from deal stage through activation, onboarding, and scale.
• Monitor industry trends, competitive dynamics, and regulatory developments to identify growth opportunities.
• Represent Mastercard in UAE industry forums, client engagements, and ecosystem partnerships.
• Partner with Customer Solutions Center and Product teams to support solution implementation and post-launch optimization.
• Develop activation playbooks, sales materials, workshops, and structured narratives to support SME commercialization.
• Ensure consistent SME messaging, execution discipline, and performance tracking across all programs.