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Director, Search Engine Marketing

Horizon Media
New York, USA
Full-time
Director · 8+ years experience
Onsite
Discovered 5 days ago

Full Job Posting

Knowledge and Skills

  • Required
  • 8+ years’ experience directly related to Search Engine Marketing (Google, Yahoo!, Bing, etc.) with a focus on direct response campaigns (CPA, CPL, ROI, ROAS.)
  • Bachelor’s degree.
  • Strong interpersonal and verbal communication skills, as well as the ability to articulate clearly and effectively over the phone, through email, and in writing.
  • Excellent organizational skills and the ability to juggle multiple responsibilities.
  • Strong command / expertise in managing bid optimization platforms (DART Search, Kenshoo, Marin.)
  • Advanced MS Excel fluency required (pivot tables, charts, vlookup, sumifs.)
  • Experience in leveraging site analytics programs for SEM analysis / insights (Google Analytics, Omniture, CoreMetrics.)
  • #LI-LT1
  • #LI-Hybrid
  • Horizon Media is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.
  • Salary Range
  • $145,000.00 - $165,000.00
  • A successful applicant’s actual base salary may vary based on factors such as individual’s skill sets, experience, training, education, licensure/certifications, and qualifications for the role. As an organization, we take an aptitude and competency-based hiring approach. We provide a competitive total rewards package including a discretionary bonus and a variety of benefits including health insurance coverage, life and disability insurance, retirement savings plans, company paid holidays and unlimited paid time off (PTO), mental health and wellness resources, pet insurance, childcare resources, identity theft insurance, fertility assistance programs, and fitness reimbursement.

Qualifications

  • Required
  • 8+ years’ experience directly related to Search Engine Marketing (Google, Yahoo!, Bing, etc.) with a focus on direct response campaigns (CPA, CPL, ROI, ROAS.)
  • Bachelor’s degree.
  • Strong interpersonal and verbal communication skills, as well as the ability to articulate clearly and effectively over the phone, through email, and in writing.
  • Excellent organizational skills and the ability to juggle multiple responsibilities.
  • Strong command / expertise in managing bid optimization platforms (DART Search, Kenshoo, Marin.)
  • Advanced MS Excel fluency required (pivot tables, charts, vlookup, sumifs.)
  • Experience in leveraging site analytics programs for SEM analysis / insights (Google Analytics, Omniture, CoreMetrics.)
  • Horizon Media is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.
  • Salary Range
  • $145,000.00 - $165,000.00

Preferred Qualifications

  • A successful applicant’s actual base salary may vary based on factors such as individual’s skill sets, experience, training, education, licensure/certifications, and qualifications for the role. As an organization, we take an aptitude and competency-based hiring approach. We provide a competitive total rewards package including a discretionary bonus and a variety of benefits including health insurance coverage, life and disability insurance, retirement savings plans, company paid holidays and unlimited paid time off (PTO), mental health and wellness resources, pet insurance, childcare resources, identity theft insurance, fertility assistance programs, and fitness reimbursement.

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