Associate, Programmatic
Role Overview
Horizon Media, founded in 1989 by Bill Koenigsberg, is recognized as one of the most innovative marketing and advertising firms. We are headquartered in New York City, with offices in Los Angeles and Toronto. A leader in driving business solutions for marketers, Horizon is known for its highly personal approach to client service. Renowned for its incredible culture, Horizon is consistently named to all the prestigious annual Best Places to Work lists published by Fortune, AdAge, Crain’s New York Business and Los Angeles Business Journal. Together we are building a place of belonging. At Horizon, we understand the value that different perspectives can bring to our clients and culture, so we strive for an environment where our employees feel welcomed, safe and empowered. We value YOU and believe that your authentic voice and unique perspective allows us to create a more rewarding culture, and experience, together.
Our simple recipe for success? We hire talented people (thinkers, doers, dreamers, makers), challenge them and give them every opportunity to grow.
What You’ll Do
50% Buying and Optimization
Oversee planning, buying and optimization of programmatic media across a portfolio of Constellation brands
Socialize and document optimizations and learnings
Collaborate with Constellation direct site planners and Constellation brand team on RTB data strategy and premium-programmatic media plans
30% Training, Process Implementation & Best-Practice Development
Implement and build on best practices for bidding, budget management, ad operations and reporting
Create case studies to support best practices
Educate internally and externally on DSP functionality, results and optimizations
20% Client Service
Support development of POVs to inform clients and agency personnel about changes in RTB and programmatic marketplace technology
Design and implement strategies to improve performance for clients, supporting recommendations with results data
Full Job Posting
Who We Are
Horizon Media, founded in 1989 by Bill Koenigsberg, is recognized as one of the most innovative marketing and advertising firms. We are headquartered in New York City, with offices in Los Angeles and Toronto. A leader in driving business solutions for marketers, Horizon is known for its highly personal approach to client service. Renowned for its incredible culture, Horizon is consistently named to all the prestigious annual Best Places to Work lists published by Fortune, AdAge, Crain’s New York Business and Los Angeles Business Journal. Together we are building a place of belonging. At Horizon, we understand the value that different perspectives can bring to our clients and culture, so we strive for an environment where our employees feel welcomed, safe and empowered. We value YOU and believe that your authentic voice and unique perspective allows us to create a more rewarding culture, and experience, together.
Our simple recipe for success? We hire talented people (thinkers, doers, dreamers, makers), challenge them and give them every opportunity to grow.
What You’ll Do
50% Buying and Optimization
Oversee planning, buying and optimization of programmatic media across a portfolio of Constellation brands
Socialize and document optimizations and learnings
Collaborate with Constellation direct site planners and Constellation brand team on RTB data strategy and premium-programmatic media plans
30% Training, Process Implementation & Best-Practice Development
Implement and build on best practices for bidding, budget management, ad operations and reporting
Create case studies to support best practices
Educate internally and externally on DSP functionality, results and optimizations
20% Client Service
Support development of POVs to inform clients and agency personnel about changes in RTB and programmatic marketplace technology
Design and implement strategies to improve performance for clients, supporting recommendations with results data
Who You Are
- A strong, effective communicator
- A problem solver with the ability to develop creative solutions
- Detail oriented with strong organizational skills
- An effective time manager, comfortable working with multiple timelines and deliverables
- Comfortable working within large sets of data and numbers
- A helpful team player with business maturity in a professional setting, willing to roll up your sleeves
- Takes pride in ownership of work and demonstrates accountability
- Able to thrive in an agile, fast-paced environment and seek out feedback proactively
- Results and solutions oriented; consistently motivated, proactive, and resourceful
- Interested in the media landscape, specifically programmatic, with a desire to innovate and keep up with trends
- A supporter of and advocate for diversity, equity and inclusion
- Preferred Skills & Experience
- 1+ years of hands-on programmatic buying experience
- Proven ability to develop/implement/improve business processes
- Proven ability to thrive in highly collaborative work environments
- Advanced user of at least two DSPs
- Eagerness to work on the disruptive side of business, with new DSP technologies
- Strong knowledge of statistical concepts relevant to optimization, as well as scientific testing in live media environments
- Experience managing or mentoring junior employees is preferred
- Certificates, Licenses and Registrations There are no requirements for certificates, licenses and registrations.
- Physical Activity and Work Environment
- There are no requirements for physical activity and work environment.
- The statements herein are intended to describe the general nature and level of work being performed by employees and are not to be construed as an exhaustive list of responsibilities, duties and skills required of personnel so classified. Furthermore, they do not establish a contract for employment and are subject to change at the discretion of the employer.
- #LI-LT1
- #LI-HYBRID
- Horizon Media is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.
- Salary Range
- $66,300.00 - $85,000.00
- A successful applicant’s actual base salary may vary based on factors such as individual’s skill sets, experience, training, education, licensure/certifications, and qualifications for the role. As an organization, we take an aptitude and competency-based hiring approach. We provide a competitive total rewards package including a discretionary bonus and a variety of benefits including health insurance coverage, life and disability insurance, retirement savings plans, company paid holidays and unlimited paid time off (PTO), mental health and wellness resources, pet insurance, childcare resources, identity theft insurance, fertility assistance programs, and fitness reimbursement.
- Certificates, Licenses and Registrations
- There are no requirements for certificates, licenses and registrations.
Preferred Qualifications
- Preferred Skills & Experience
- Experience managing or mentoring junior employees is preferred
- A successful applicant’s actual base salary may vary based on factors such as individual’s skill sets, experience, training, education, licensure/certifications, and qualifications for the role. As an organization, we take an aptitude and competency-based hiring approach. We provide a competitive total rewards package including a discretionary bonus and a variety of benefits including health insurance coverage, life and disability insurance, retirement savings plans, company paid holidays and unlimited paid time off (PTO), mental health and wellness resources, pet insurance, childcare resources, identity theft insurance, fertility assistance programs, and fitness reimbursement.
Responsibilities
- Oversee planning, buying and optimization of programmatic media across a portfolio of Constellation brands
- Socialize and document optimizations and learnings
- Collaborate with Constellation direct site planners and Constellation brand team on RTB data strategy and premium-programmatic media plans
- Implement and build on best practices for bidding, budget management, ad operations and reporting
- Create case studies to support best practices
- Educate internally and externally on DSP functionality, results and optimizations
- Support development of POVs to inform clients and agency personnel about changes in RTB and programmatic marketplace technology
- Design and implement strategies to improve performance for clients, supporting recommendations with results data
About Horizon Media
Independent media services and advertising agency.
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