Director of Revenue Luxury Hotel
Skills
About This Role
Key Responsibilities
- Develop and execute revenue management strategies that maximize profitability across all revenue streams.
- Monitor demand, market trends, competitor performance, and customer behavior to identify opportunities and adjust strategies.
- Partner with Sales & Marketing and Operations to align promotions, packages and campaigns with demand forecasts.
Pricing & Inventory Management
- Lead dynamic pricing strategies for rooms, F&B, events and any ancillary services.
- Manage inventory allocation, restrictions and overbooking controls across all distribution channels.
- Ensure rate parity and channel profitability, driving growth in direct bookings.
Forecasting & Budgeting
- Produce accurate demand forecasts and annual revenue budgets, aligned with financial and commercial objectives.
- Track performance against budget and forecast, conduct variance analysis, and implement corrective actions.
- Provide actionable insights to senior management and owning Company.
Distribution & Channel Management
- Oversee all distribution platforms: i.e. OTAs, GDS, brand website, Channel Manager, Extranets and others
- Optimize cost of acquisition per channel and maximize profitability.
- Collaborate with digital marketing to ensure visibility and conversion across meta-search and paid media.
Market Intelligence & Analysis
- Conduct ongoing competitive benchmarking (i.e. through STR, lighthouse) to track positioning.
- Analyze revenue KPIs (ADR, RevPAR, TRevPAR) to drive decision-making.
- Provide monthly and quarterly performance reports for senior leadership and owners.
Cross-Departmental Commercial Support
- Partner with F&B, Spa, and Events to develop revenue enhancement strategies (menu engineering, yield management, upsell initiatives).
- Collaborate with Finance on long-term planning and profitability analysis.
- Work with Operations to ensure pricing and restrictions align with guest experience and capacity.
Team Leadership & Development
- Lead and mentor the Revenue team / Reservation Team (as applicable), fostering a data-driven and innovative culture.
- Facilitate Revenue Strategy Meetings (weekly), ensuring alignment across departments.
- Build team capability in revenue management tools, analytics, and commercial thinking.
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