Director Digital Products

Role grade: Director (6)

Job Purpose

Duties And Responsibilities

• Own the multi-year vision, strategy, and roadmap for all EWC and ENC digital products — web, mobile, gamification, and emerging fan experiences.
• Embed AI across the portfolio in production-ready environments, owning the AI product strategy from use case to shipped, measurable feature.
• Own the gamification and engagement engine — fantasy, pick’em, quests, factions, and loyalty — as the core driver of repeat engagement.
• Translate engagement into revenue, owning the commercial product strategy and in-product monetization.
• Own the technical stack and architectural decisions across the portfolio, making fast build-vs-buy calls while engineering and IT own build and run.
• Spearhead and own global-scale launches and go-to-market for new products and features.
• Author clear PRDs, run the end-to-end RFP and vendor-selection process, and hold agencies and partners to account on delivery.
• Drive decisions with data and a test-and-learn culture across acquisition, engagement, retention, and revenue.
• Build, lead, and mentor a high-performing Digital Product team.

Education And Experience

• Bachelor’s degree or equivalent experience in product management, digital media, or a related field.
• 10+ years of experience in digital product management, UX strategy, or platform operations within gaming, esports, or entertainment industries.

Knowledge, Skills, and Abilities

• Hands-on experience bringing AI-enabled products to production — shipping and scaling real features, not prototypes.
• Ability to own technical stack and architectural decisions across a product portfolio.
• Proven success driving engagement, retention, and monetization through digital products.
• Deep expertise in gamification, personalization, and fan/user engagement mechanics.
• Experience owning go-to-market and global-scale launches.
• Strong analytical mindset; fluent in data and experimentation, and fast, well-judged decision-making.
• Excellent leadership, stakeholder management, and communication skills.

Benefits

• Relocation support
• Transportation allowance
• Competitive compensation
• Housing allowance
• VIP medical insurance
• Opportunity to work on a new exciting project with a group of passionate professionals. You will get the freedom to excel and make a real impact
• Diversity disclaimer
• Our mission is to build a diverse organization where our members, regardless of background or identity, have a sense of belonging.
• We genuinely believe that thanks to creating a collaborative environment where different perspectives are valued, we can achieve more.
• Together, we want to reshape the boundaries of what is achievable in the esports domain.