Digital Marketing Executive
Skills
About This Role
Overview
- Develop and execute digital marketing strategies to increase brand awareness and generate leads
- Manage and optimize social media platforms, including Instagram, Facebook, LinkedIn, and TikTok
- Create engaging marketing content such as posts, videos, captions, banners, and promotional campaigns
- Plan and manage paid advertising campaigns through Google Ads and Meta platforms
- Monitor campaign performance and prepare reports using tools like Google Analytics
- Generate quality leads through digital channels and optimize conversion strategies
- Conduct market research and analyze competitor activities
- Improve website traffic and online visibility through SEO strategies
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