Digital Marketing Content Specialist (Content, Social Media & Campaign
Skills
About This Role
Overview
Sass Consulting is looking for a
creative Digital Marketing Content Specialist
responsible for producing engaging digital content that supports lead generation and brand growth across multiple business units.
This role will focus on
content marketing, social media management, and campaign execution
.
Content Creation
- Create engaging content for websites, blogs, social media, and marketing campaigns.
- Develop marketing content for consulting services, real estate, and construction projects.
Social Media Management
- Manage company social media platforms including LinkedIn, Instagram, and Facebook.
- Plan and schedule social media content calendars.
Campaign Support
- Support digital campaigns by creating ads, visuals, and marketing copy.
- Work with the Digital Marketing Analyst to improve campaign performance.
Brand Development
- Ensure consistent brand messaging across all platforms.
- Produce marketing materials including presentations, brochures, and digital ads.
Key Performance Indicators
- Social media engagement growth
- Website traffic from content
- Content-driven leads generated
- Campaign engagement metrics
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